Aurum: The Evolution of their Revolution
(Photo : Aurum: The Evolution of their Revolution)

"When wealth is centralized, the people are dispersed. When wealth is distributed, the people are brought together." - Confucius

Having worked in the charity and social welfare sector for over a decade, Kelvin Ha's introduction to the Aurum team was fueled by the principles of economy outlined by Confucius. His story marks the beginning of what he and Aurum envision as the start of a major movement in how crypto can act as a major positive force for true systemic change. 

The Back Story

It was over ten years ago that Kelvin decided to devote his life to the service of others with ELHAP. Established in 1976, ELHAP is a unique charity that operates across North East London and Essex. It aims to "provide inclusive, natural and stimulating adventure play and related recreation to all children, young people, and adults who are disadvantaged through disability, adversity or difficult life experience." 

It was during the 2017 crypto boom that Kelvin first came to know about blockchain technology and the revolution it was bringing. 

"The sheer amount of money that was flowing into the cryptocurrency market starkly contrasted the experiences I was seeing within the charity sector in which funding issues were extremely common. I saw potential in bridging this gap but never quite found the opportunities to enact on this". 

As the cryptocurrency market began dramatically thriving in late 2020, Kelvin began reinvesting the $3,000 worth of crypto assets that remained from his initial 2017 portfolio. Through numerous successful investments, he began networking with established figures within the space, finding Jay and Terrance- founders of MoonBoys Finance. Their aim was to create a project that not only innovated within the BSC space but used crypto as a foundation for meaningful charitable action. 

The opportunity that Kelvin was waiting for, poetically opened up its doors. Fast forward to today, Kelvin is now the CEO of Aurum, leading the project to fulfil its full potential as not only a leading example of BSC innovation but a force against global inequality. 

Establishing Aurum

The cornerstones of Aurum were laid under the branding of Moonboys Finance, which had charity at the very heart of it. With Moonboys Finance, the team was able to donate a record-breaking $100,000 to the Children's Heart Unit Fund- helping hospitals purchase life saving equipment used for complex heart procedures for babies and children. This donation marked the largest donation aid with cryptocurrency to any charity in the United Kingdom. 

Kelvin, with his extensive experience in the charity sector, knew the previous branding of the project would create a barrier for charities seeking board approval for crypto donations. So to maximize the potential impact and legitimacy of their work, the team took a step forward to rebrand, relaunch, and reimagine Moonboys Finance as Aurum. 

Fast-forward to the present day, with charity again as a huge motivation for the project, Aurum will make regular weekly donations to community chosen charities as well as reserving a large share of its tokens to charitable activities. Aurum will also look to change the narrative of cryptocurrency being dangerous and unpredictable in a bid to encourage more charities to adopt crypto donations. 

What is Aurum and How does it work?

Aurum focuses on security, utility, charity, and community while bringing a revolution in tokenomics. allowing token holders to receive automatic reward redistributions in ANY BEP20 token of their preference.

This never before seen rewards system through an innovatively developed smart contract gives holders the freedom and choice to automatically grow and diversify their investment portfolios with consummate ease without needing to add any additional capital. 

In terms of use case, the AUR token will power an ultra secure token wallet and a cryptocentric security browser both of which live in the Aurum ecosystem and vows to fight back against the prevalence of scams, hacks and rugs within crypto. 

Choose Your Rewards

One of the standout features of Aurum is the ability to choose ANY automatic reward token. Holders can simply connect their wallets to Aurum's very own Dapp and any BEP20 reward token can be chosen by using their drop down menu of featured reward tokens or by adding the relevant contract address of any other token. 

The default reward token is BNB but users can also choose popular BSC tokens like CAKE and SAFEMOON, Binance-Peg tokens such as BTC, ETH, ADA and LINK or even stable coins such as BUSD. This inventive feature has never been seen or implemented before and levels up the perception of what reward tokens are capable of. This also vastly opens up the possibilities for project partnerships, for those who wish to benefit from Aurum's tokenomics by increasing buy pressure and exposure of their own tokens. 

Aurum Secure Wallet 

Due to be released on 6th September 2021, the Aurum Secure Wallet for BSC tokens, later multichain, aims to be a must-have app for both new and experienced investors alike. Beginning as a browser extension, the wallet will be packed full of the most important tools investors need without needing to connect to external sites as well as capitalising on the explosion in the NFT market.

Exclusive Aurum wallet features that will be available upon launch include:

- NFT minting and showcasing in-app

-Two Factor Authentication Security 

- Live token charts and transactions in-app

- Accurate live price tracking

- In-wallet token swapping

Future developments include multi-chain compatibility, the unique ability to follow and copy trades from selected wallets and in line with their charitable aims, a one click button to donate to partner charities. 

The wallet will open up further possibilities for partnerships, boasting the capability to host other tokens as default listed tokens, promotional/advertising spaces as well as seamless integration with Aurum's Dapp to choose and track rewards. Aurum's wallet aims to be a "one stop shop" for both new and experienced crypto investors. 

Where to in the Future?

2021 is a big year for the Aurum team. Aside from its product releases, Aurum envisions itself as more than just a reward token. Aurum's powerful tokenomics will act as a platform for future partnerships and with a recently announced strategic alliance with global crypto marketing agency Luna PR, a bright future lies ahead for the young project. 

As Aurum grows, it wishes to establish itself not only as a token that seeks to benefit its global investor base but as CEO Kelvin Ha sees it, also create long lasting impact on the world around it and the communities that need it most through it's charitable aims.

Aurum is bringing together the power of blockchain, charity and community in an exciting manner and whilst its existing results have already been record breaking, there's plenty more yet to achieve in its journey. 

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