2022 Health, Medical, and Nutrition Trends
(Photo : Jonathan Borba via Unsplash)

Trends are something that fly in and out of style faster than you can figure out what was "trending" to begin with. That's why we've asked some experts about their predictions for 2022 trends in the areas of health, medicine, and nutrition. Hopefully, this will help you save the time and effort of trying to figure out what trends are happening and why.

Here's what they had to say:

Health Trends

1. Self-Care

This term has been a bit of a buzzword for a few years, but people are starting to realize the value of taking care of themselves first and foremost. We're not surprised that this is going to be one of the trends in health for 2022.

"Taking care of yourself does more than make you look good - self-care is about taking care of yourself physically, mentally, and emotionally," says Judy Nural, President and Founder of MicrodermaMitt. "Self-care has become recognized as an essential part of maintaining your overall health and not something that's just an indulgence. If you haven't already, look at your daily routine and find some time each day for some self-care practices."

2. Preventative Care

Instead of only taking care of something when it becomes a problem, many people are starting to recognize the importance of taking preventative measures for their health.

"Preventative care can be instrumental in preventing illness, improving health, and allowing us to enjoy life a little bit more," says Nancy L Belcher; Ph.D., MPA, and Co-founder of Winona. "Whether this means going for screenings, taking regular supplements for health, or investing in products to keep you looking younger - preventative care can improve our quality of life down the road."

3. Prioritizing Family Benefits

There has been a lot of talk about parental leave and work accommodations around the globe over the past few years. What can we expect to see in the health trends for this subject in 2022?

"Family benefits are becoming more common in the workplace, and we're not just talking about paid time off or medical insurance," says Nathalie Walton, Co-founder and CEO of Expectful. "There has been a growing demand among applicants and employees for competitive family benefits that allow for a better home-work life balance. I think we'll continue to see this trend through 2022 and beyond."

Medical Trends

1. Biotechnology Advancement

Biotechnology has been used to develop and research extensively and each development leads to more knowledge for the industry. 2022 will likely see even more advancement than the year before.

"Biotechnology has been advancing rapidly over the past decade, and 2022 will see it continue to trend upward," says Jae Pak, Founder of Jae Pak MD Medical. "Not only are biotechnologies advancing, but we're finding new ways to track the data that is being produced and the analytics are going to lead us to better and better biotechnology products."

2. Telemedicine

Telemedicine popularity skyrocketed during the Covid-19 pandemic and it seems like it's here to stay. The option to meet virtually with a doctor or medical professional from the comfort of your home has appealed to a large number of people.

"With insurance companies adding more telehealth services to their coverage plans, the popularity of telehealth will definitely continue to trend upward in 2022," says  Dr. Payel Gupta, CMO and Co-Founder of Cleared. "On top of making people feel more comfortable about not going into a doctor's office during a pandemic, telehealth is so convenient when you don't feel well. If you have the option to stay home and not have to drive to the doctor's office for a minor ailment, most people will opt to do so."

3. Hospital-at-Home

Technology has advanced to allow more and more people to receive the life-saving and comfort-giving treatments that they require from their own homes. This trend looks like it's only going to continue to grow in 2022.

"Covid-19 really made the medical field look at how these technologies that are in the hospital could be taken home with the patient," says Ben Teicher, President and CEO of Healthy Directions. "What started as a necessity to open more hospital beds for Covid patients while also preventing the spread has led to the realization that it is possible to provide hospital-quality healthcare at home through modified medical devices and supplements that are easier for patients or home nurses to manage. This is an especially popular option among senior patients right now."

Nutrition Trends

1. Immune Boosters

When the pandemic hit, a lot of people started researching how to boost their immune systems through what they're eating and the supplements they might take. The importance of immune support seems to have stuck with people as we move into 2022.

"People are realizing that natural immune support that you can receive through your food and vitamin choices really does make a difference," says Michael Jankie, Founder of The Natural Patch Co. "Incorporating vitamins, minerals, and superfoods into a daily diet can make a massive impact on your overall health. Many people have noticed that taking these steps has led to them staying healthier, even in the midst of a pandemic, so I think these habits are going to stick around and keep immune boosting foods and supplements trending for 2022."

2. Virtual Nutritionists and Nutrition Apps

Nutrition is something that's vital to day-to-day life and overall well being, so it's no surprise that people are looking to technology to help them in navigating the sometimes confusing world of nutrition.

"Nutrition apps and programs have been around for a while, but I think that people are using them more and more because they are realizing the value of nutrition," says Michael Hennessy, Founder and CEO of Diathrive. "Our consumers are diabetic, so nutrition is something that they've been taught about pretty extensively, but having an app or a virtual nutritionist that they can talk to about their nutritional goals. Outside of the diabetic community, people are realizing the same thing: diets and exercise are great, but having a holistic understanding of what you're putting into your body needs to be a priority too."

3. Online Shopping for Vitamins and Supplements

Many vitamin and supplement providers have created very informative web platforms because they recognized that people were reluctant to buy these products over the internet.

"Vitamins and supplements can be hard to buy online. You're always wondering if they're legitimate or if it's a gimmick because there are so many different options and unless you're a medical professional or nutritionist it can be hard to identify the key components that you're looking for," says Shaun Price, Head of Customer Acquisition for MitoQ. "Being able to quickly find all information about a supplement along with reviews or even engage in a quick chat with a representative can give the customer confidence in a product."


Health, medical, and nutrition trends look like they're building on a lot of things we saw in 2020 and 2021. 

"Amidst the continuing pandemic, the trends that are continuing this year seem to make sense. As a population, we're looking to stay healthy, avoid the doctor, and make our lives easier now and in the future," says Dylan Arthur Garber, Co-Founder of Audien Hearing. "2022 will hopefully help us continue to be health-minded as we settle into some new ways of thinking and caring for ourselves."

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