Photo by Cytonn Photography on Unsplash
(Photo : Cytonn Photography on Unsplash)

In the post pandemic workforce, a new, and seemingly rare opportunity to reorganize the way we work has arisen. Partially driven by necessity, and partly due to advances in availability and functionality of technology, companies are adapting to better methods of organization in order to remain competitive.

The right technology that helps businesses streamline their operations, communications, and improve employee productivity is critical, and it's being heralded as a top priority by most leaders.

In fact, according to a recent McKinsey study, 85% of companies have accelerated digitization of employee interaction and collaboration since the start of the pandemic. 67% of companies have accelerated adoption of automation and artificial intelligence in the workplace.

While the desire for better ways to work is abundantly clear, it's not always so obvious which technologies are the right ones, and if they can even be implemented by large organizations successfully. There are over 15,000 SaaS organizations in the US as of 2021, but the challenge is how they can navigate the unique position of hundreds of thousands of businesses in order to provide a solution that adapts to the individual needs of those organizations.

Companies like Jotform are tackling this challenge head on by building SaaS platforms that are as adaptable as they are powerful. Jotform has over 16 million users globally and their success is obvious with 50% year-over-year revenue growth. 

"The idea for Jotform came from my day job. Teammates at this company needed custom web forms, but it was tedious work. As I coded these forms, I thought there must be an easier way, with a drag-and-drop builder for anyone to use," Aytekin Tank, CEO & Founder of Jotform, says. "Shortly after I dreamt up this idea and Jotform came to life."

Tech Solutions Need To Be Built To Be Flexible

Out-of-the-box tech solutions will always struggle to find success in the modern workplace because the way we work is constantly changing. If the difference between 2019 and 2020 workplace culture has taught us anything, it can also change very quickly. 

However, Jotform was designed with adaptability in mind.

"Jotform is an important solution because it's adaptable enough to remain highly functional within rapidly changing work environments. As the way we work evolves, Jotform is able to change with the times, help people stay productive, and automate redundant workflows," Tank says. "Technology plays a crucial role in the future of work and our tool is designed to be simple enough for anyone to use, but powerful enough to run an entire business."

Jotform has been able to build their success due to this flexibility as a tool. There are countless ways it can be applied and due to the adaptability of its features, it has found clients with many large enterprise organizations in verticals such as nonprofit, healthcare, education, e-commerce, and finance industries.

"There's no other tool like Jotform because it's how people use it that makes it unique to each application," Tank says. "We've helped millions of businesses in countless industries design their forms to fit their needs, empowering them to adapt as their organization evolves."

Jotform Wants The Future Of Work To Be Easier

Jotform began as an online form builder tool over 16 years ago, however at its core it is a constantly evolving company that is always pushing new products and features. Since its inception, Jotform has evolved to include a wide suite of tools including several integrations, apps, widgets, payment gateways with services such as PayPal, Stripe, and Square, as well as several other features such as tables, PDF editors, and report builders.

"It's hard to say what the future of work will look like. But Jotform's ease of use and information collection superpowers will help teams continuously get more done with less," Tank says. "It's difficult to see a future without a tool that makes life easier."

Tank emphasizes that the future of work needs to be centered around positive experiences within the workplace, both for employees and for customers.

"Positive experiences are crucial to business success from both an internal and external perspective. When people have a positive experience at work, they are much more likely to stay with a company and have a higher level of job satisfaction," Tank says. "This comes from helping employees be more productive and effective in their roles through automated workflows and clearly defined processes that are built through smart technology. Businesses that eliminate redundancy and increase transparency for their employees cultivate vastly improved organizational health."

"Tech solutions like Jotform also improve external interactions between employees and customers. When communication and workflows are streamlined, people are able to focus on what matters most in their interactions, which has many positive effects for everyone involved." Tank shares. "It's not just technology, but also thoughtful applications of the right technology that make the biggest difference in the modern workplace. As the future of work evolves, adaptable SaaS tools like Jotform provide endless possibilities to stay aligned with organizational needs."

The Future Of Work Is Already Here

Paradoxically, in some ways the future of work is already here. The modern workplace and the culture surrounding it can differ vastly from one company to another. While some organizations grapple with legacy systems or rush to catch-up from a digital perspective, there are others that have already adopted new ways to be productive at work.

One defining element of modern workplaces is how they manage data. Some organizations are bogged down by redundant tasks or admin duties, while others are streamlined through automation and access to data. 

"We already live in an age of big data. Even on an individual level, people often manage multiple emails, files sharing systems, spreadsheets, CRMs, and countless other types of data. On an organization level, or even inter-organizational or industry-level, the amount of data is almost unimaginable," Tank states. "One thing is for certain, Jotform will be there to help people manage and store this data in the most effective way possible."

And this isn't just marketing jargon from Jotform. Their organization has fully embraced this perspective and it's made a significant impact on the productivity and health of their company. Jotform is proud to facilitate a significant emphasis on work-life balance policies, and their success is clear with over 95% retention rate within their global team of over 400 employees.

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