A bulk email service provider is really essential nowadays since most of the businesses are conducted online. Why? Because people across the globe are usually staying at home because of the ongoing global pandemic.
A bulk email service company will organize your emails, and mass messages to multiple lists of recipients. It performs anti-spam analysis and can automate the database's segment and actions. This service usually provides social-media integrations, email scheduling, email templates, and expert support.
They are usually used to send marketing emails to a huge number of people. Software Testing Help stated that a study concluded that 82% of the companies use email marketing technology, while 42% rely on marketing automation.
How to choose top bulk email service?
Choosing the best bulk email service is quite easier than you think. There are certain things that you need to consider before you pick the right bulk email service for your business.
- The first thing you need to do is check if the service's support team is available 24/7. This will allow you to contact them when something goes wrong with your email messages.
- A free trial is another great aspect you need to consider. Trying the service for free will help you decide properly if it is the right one. This option is available to almost bulk email services.
- Another aspect you need to consider is the campaign settings. You need to make sure that the bulk email service you're purchasing can test and fix your messages if they contain words that could trigger red flags from email providers.
To further help you boost your business or upcoming online business, here are the best bulk services you need to try.
HubSpot
HubSpot is one of the top bulk email service providers. What's great about this is it can give you attractive email templates without the need for IT support or designers, thanks to its drag and drop editor feature.
You can modify it easily customize your layouts, images, and content. Here are some of its great features you might want to consider.
PROS:
- Great for large and small businesses
- Provides free trials
- 24/7 support team
- Has A/B testing feature to enhance email conversions
- Provides 2000 emails per month
- Only $40 monthly subscription
CONS:
- Although it has a 2-month trial period, it is considered an expensive service for minimum features
- Its newsletter editor doesn't have many features
- If you have more than one users, you'll be required to have an Email Plus account
SendInBlue
Also Read: What's the most popular email service in the world?
SendInBlue currently serves around 175,000 companies across the world. This just shows how great its features and offered services are. During its free trial, you can send up to 300 emails every day, which is a great offer for starters. It's an all-in-one bulk email service platform that allows you to scale a multi-channel strategy.
PROS:
- Combines email with SMS, live chat, Facebook ads, marketing automation, and more
- Great for small and large businesses
- Offers free trials
- Provides powerful, but simple email automation tools
- Has machine learning-powered send time optimization features
CONS:
- Chat support is not available 24/7. Phone and chat assistance is only available on the Premium plan
- Provides basic templates, which could be boring for some customers
- Its Premium plan is the only account that has the bulk email service's landing page
- Some of its plans are quite expensive. Its Premium plan costs $66 every month
BENCHMARK
BENCHMARK is also a great service for those who are starting their businesses and even those that already established a great online business. As of the moment, it has thousands of clients because of its trustworthy service. This bulk email service claims that it has the simplest email marketing automation. Here are other great features you might want to check.
PROS:
- All its plans have phone service
- BENCHMARK's chat support is available 24/7
- Available in nine different languages (Spanish, English, Chinese, Portuguese, Dutch, Italian, French, Taiwanese, and Japanese)
- Very simple to use
- Provides responsive templates and easy editing interface
CONS:
- It has limited-edition options for its templates
- BENCHMARK doesn't provide large storage for images
- This bulk email service requires a learning curve for more advanced features it offers
- Most of its plans are expensive. The priciest one costs $335 every month
Constant Contact
Just like the mentioned services above, a Constant Contact is also a great option for those who are just getting into online business. This service assures you that its easy-to-use editing tools can make you stand out, helping you to attract more customers and improve your business. It has all the guidance and tools you need to achieve the business you want, all in one place.
PROS:
- It provides a 97% email campaign delivery rate
- It offers easy template creation, thanks to its drag-and-drop feature
- Constant Contact offers 60-Day free trials. Its Email Plus Plan also has 2-month free trials.
- Offers great template designs
CONS:
- Just like HubSpot, Constant Contact is also considered an expensive email marketing tool for minimum features
- Its newsletter editor provides limited or minimal features
- If you have more than one user, the bulk email service will require you to sign up for its Email Plus account, which is really expensive
GetResponse
GetResponse currently has around 350,000 clients worldwide! This means that this bulk email service is one of the most trusted services across the globe. It offers landing pages, email marketing, marketing automation, webinars, and more. For more information, here are other great features you need to check.
PROS:
- This service is a respected company with a history of reliability
- A high-end platform for email marketing tools that can help you start with your online business.
- It also has optimized engagement with stunning emails and offers simple email automation tools
- GetResponce offers list building options that will enhance your growing business
CONS:
- Since it is a reliable service, most of its plans are expensive for small businesses.
- Its surveys are not very customizable, limiting the comments of its clients
- It has no phone support
Why should you get one of these?
Bulk email services can help you improve your email campaigns, which is the starting phase of any successful business. Remember, attracting many clients and customers means more profit for your company or online business. These services will give you all the tools and guidance you need to get into the next marketing level. So, what are you waiting for? Try them now!
Related Article: How Interactive Email AMPs Up Email Engagement
This article is owned by TechTimes,
Written by: Giuliano de Leon.
