Universal's NFT Band Kingship has set sail for Roblox, bringing the beloved Bored Ape characters to life in an exclusive island adventure.
The collaboration, developed by Universal Music Group's 10:22PM label, introduces the Kingship Island world on Roblox, offering players a chance to reunite the quirky band of Bored Ape avatars and earn exciting in-game rewards (via Decrypt).
Universal's NFT Band Kingship arrives on Roblox, immersing players in the Kingship Island adventure, uniting Bored Ape avatars, offering in-game rewards, and leveraging NFT perks.
Into Kingship Island
Upon the launch of the Kingship Islands game on Roblox, players find themselves crash-landed on an island paradise, ready to embark on a quest to unite the band members.
The interactive experience is designed to captivate players, with the first six weeks post-launch offering opportunities to earn free in-game items and avatar emotes.
We need your help. The Apes are missing. Find them on KINGSHIP Islands. @Roblox today at 12pm PT / 3pm ET / 8pm GMT / 9pm CET. pic.twitter.com/vBe44uokLJ
— KINGSHIP (@therealkingship) November 30, 2023
Kingship, introduced in late 2021, is a metaverse band featuring characters inspired by the Bored Ape Yacht Club NFT avatars and one Mutant Ape. Developed by Yuga Labs, the creators of Bored Ape Yacht Club, the project grants commercialization rights to NFT holders, enabling them to develop and sell derivative projects and products.
The influence of the popular virtual band Gorillaz is evident in Kingship's approach, with Grammy-winning producers Hit-Boy and James Fauntleroy contributing to the creation of music for the fictional band.
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Animated Accessories and Emotes
Kingship goes beyond the virtual music experience by incorporating Roblox's facial animation technology. This allows the creation of animated avatar accessories and Kingship-themed emotes, available for purchase through the in-game shop and the Roblox Marketplace.
Exclusive Perks for NFT Holders
For holders of the Kingship Key Card-an Ethereum NFT pass unlocking special content and experiences-exclusive benefits await.
Not only will NFT holders enjoy access to special Roblox badges, but they will also have the privilege of entering the Floating Villa.
This strategic integration of NFTs enhances the gaming experience and adds tangible value for those invested in the Kingship universe.
The Wider Crypto Landscape
Meanwhile, Reuters reported that Bitcoin continues its upward trajectory, touching a near 19-month high. The optimism surrounding the potential approval of a spot exchange-traded fund (ETF) has contributed to this rally.
Analysts say growing strength in various factors. Shares of crypto miners, including Riot Platforms, Marathon Digital, and TeraWulf, are on the rise, reflecting the profitability tied to Bitcoin's ascent.
Even as the crypto exchange Coinbase reports a decline in trading volume, its shares surge, demonstrating resilience in the face of market fluctuations.
Analysts from CFRA Research anticipate higher transaction volumes and revenues for Coinbase as crypto prices continue to rise. However, cautionary notes are sounded, emphasizing the legal challenges and new regulations that may introduce volatility to the stock.
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