56 Million vs. 35 Million: Number Of Men Compared To Number Of Women Using Dating Apps
Men make up roughly two thirds of the more than 91 million people around the world that use location-based dating services. Still, women may be spending more time on the services than men and they may also be a lot more selective than males.
The latest numbers on location-based dating services was released in a report from Global Web Index (GWI). Those roughly 91 million users, about 56 million males and around 35 million females, only make up approximately 6 percent of web users.
The study's co-authors, Jason Mander and Felim McGrath, report that about fifth of those roughly 91 million users of dating apps are paying for premium services
"This might make them three times more likely than the average internet user to be [using these apps,] but it does underline the importance of ad-supported models," states the report.
GWI's findings are in line with a 2013 Pew Research report on the online dating scene, which found that about 11 percent of all Internet users reported using online dating services and about seven percent of cell phone users said they used dating apps on their mobile devices.
While GWI reports that men constitute about 62 percent of the 91 million people that use location-based dating apps, Tinder recently reported that women used its service more than males did.
Women spend about 8.5 minutes per Tinder session, primarily swiping away profiles that don't attract them. Men spend about 7.2 minutes per session and are more likely than women to like the profiles that are placed in front of them.
In all, Tinder users log into the service about 11 times per day. Facebook's users spend about 40 minutes each day on the site, but Tinder users spend about an hour and a half each day browsing potential matches, according to Tinder.
GWI's report on dating apps also found that about 70 percent of those roughly 91 million users are between the ages of 16 and 31, figures that pickup where a 2013 Pew's 2013 on online dating left off. Pew found that roughly one in every ten American adults aged 25 to 34 used dating apps -- that's double the rate of 18 to 24-year-olds who reported using dating apps.
Online dating is still a growing sector, which is continuing to expand thanks to changing perceptions of the services. People are more encouraged to use the services now, as they hear more of success stories.
"Two-thirds of online daters have gone on a date through these sites, and one quarter have used them to find a marriage or long-term relationship," stated Pew's report. "Compared with eight years ago, online daters in 2013 are much more likely to actually go out on dates with the people they meet on these sites."