A lot of weird phenomena are happening as of late. A strong El Niño — possibly the strongest in recorded history — brewing in the Pacific, recent UFO sightings in North America and the news of PepsiCo, makers of the world-famous carbonated soft drink Pepsi, releasing its first mobile handset in China.

Weibo, a Chinese consumer portal and social media site, published an article purporting Pepsi's intentions of releasing its first handheld offering into the Chinese market. However, granted that this is the company's first venture into the mobile hardware market, Pepsi is a bit cautious and decided to go with a mid-range handheld.

According to the Chinese write-up, Pepsi's release will be for the mid-range market. The device, aptly termed the Pepsi P1, is purported to have a 5.5-inch display with 1,920 x 1,080 resolution. It will reportedly be fitted with a Mediatek MT6592 processor clocked at 1.7GHz and 2GB of RAM. The internal storage is yet to be confirmed, but based on the $205 price tag, 16GB should be appropriate. However, whether the phone will include an expandable microSD slot or has yet to be announced.

The Pepsi P1 is said to have a 13MP main camera and a 5MP front-facing camera while the battery pack is a decent 3,000mAh. Out of the box, the handheld will be running on Android 5.1 Lollipop.

Furthermore, Weibo alleges that Pepsi will debut the phone on Oct. 20 during an event that will be held at the Crowne Plaza Park View Wuzhou in Beijing, China.

Pepsi's emergence in the handheld market is quite a surprise for a lot of people. Some theorize that it is just part of the brand's promotion considering that it barely has any expertise on mobile handsets and workstations. Others, however, suggest that if the launch is successful, Pepsi can permanently branch out into the new market.

Pepsi has yet to comment on the issue and thus, everything pertaining to the device's release and technical specifications is pure speculation.

Photo: Myrone Delacruz | Flickr