Marketing guru Ross Alcock has played a leading role in the success stories of numerous brands. The pioneer, that specializes on growth through social media, is now writing his very own chapter, taking it to a new level.
Alcock gained significant notoriety in the world of media marketing and social media whilst working alongside 'Britain's Best Boss' Lee McAteer. Taking responsibility for the social media audience and traction of the key target groups, he played a pivotal role in the creation and growth of a number of now prestigious Invasion Camp Group brands. It's his talent to take on organizations that cater niche audiences and scenes, such as WrestlingTravel, who bring UK & European fans to the major American WWE events, leading them to mainstream accessing brands. And he does so in victorious fashion. During his time working for the Invasion Group, Alcock also gained global attention alongside McAteer for turning the Group's office into the world's largest adult ball pit, with over 200 million views all over the world.
In 2019, Alcock made another popular appearance circling mainstream channels again, after giving blunt interviews on the BBC about the state of the United Kingdom's wrestling industry. His strong opinion and charismatic delivery were shared and welcomed by many.
In 2020, Ross Alcock is leading his own media agency. Ducking Media specializes in helping blue chip organizations and sports teams gain substantial traction in the key demographic (18-30) through social media. Alcock is now using his experience and visionary approach to increase the growth of well established organizations beyond their own expectations, as well as transforming niche & scene conventions into major events of global attraction.
The pioneer and mastermind of social media knows exactly how to address every target group in their individual language. Grateful clients, that are finally offered the keys to the audience they are aiming for, constantly create a new motivation for Alcock. And when seeing their requests and demands met, consumers appear just as appreciative. Ross Alcock sees a hundred opportunities for growth where some might think the maximum potential is reached.
His creativity and contemporary, even visionary approach leaves no space for self limitation and has gained him a name way beyond the borders of the UK and the European sports industry.
And the man behind the businessman?
Travelling and nature keeps the successful strategist humble. Whereas you'd might expect a flashing compilation of shared numbers, success or material assets in today's social media game, Ross Alcock rather shares what he genuinely enjoys in life. And that's travelling, and fishing. If you take the time and have a look, you will see that Alcock is almost as successful with his fishing exploits as he is when it comes to
growing businesses. He frequently travels all over the world to follow his passion, sharing his personal highlights with his audience.
With the launch of his own media agency, Alcock has set the foundation to write his very own success story. And we are looking forward, to read the next chapter.
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