China Mobile Games and Entertainment Group Limited, China's largest publisher of mobile games, is creating its own intellectual property and has secured the rights to develop and publish games from some of the world's top gaming companies. The publisher even has a deal with the Shaolin Temple.

CMGE is developing a new IP, called Hero's Blade, and now has the rights to develop new content for popular IP's such as Naruto, The King of Fighters '97, Metal Slug 2, Knights of Valour: Super Heroes and Oriental Legend.

"CMGE has made great achievements in accumulation of IP and cooperation with world-class companies," said CMGE CEO Xiao Jian. "CMGE is dedicated to establish its brand identity associated with Fun, Trust and Dream."

During a press conference, CMGE revealed two of the IPs it has managed will be featured in the next World e-Sports Championship Games (WECG) event. CMGE's competitive first-person shooter Crisis Action will star alongside the company's 3D dance game, Dance Everyday, at WECG. Ying Shuling, head of CMGE's publishing sector, said the company was proud to advance mobile gaming in the growing e-sports sector of gaming.

"Mobile game era has arrived," said Shuling. "E-sports will also become the trend of future gaming market as WECG has become very influential in the game industry. CMGE has great honor to be in this revolution and will work together with all partners to push forward the development of e-sports."

As CMGE works to develop new IPs, the company revealed that all of its ideas weren't centered around the country's current culture or its future. CMGE also revealed that it has come to terms with the Shaolin Temple to jointly develop video games that draw from more than a millennia of Kung Fu culture.

Jian said players will learn original Kung Fu while enjoying the games produced by CMGE and the Shaolin Temple. Shi Yanguang, a 34th-generation Shaolin disciple and vice GMof the Shaolin Intangible Assets Management Co.

"Mobile phones have become important channels for both communication and entertainment. We hope to promote Shaolin culture with the latest technology," said Shi Yanguang, a 34th-generation Shaolin disciple and vice general manager of the Shaolin Intangible Assets Management Co.

While the newly greenlit Xbox One won't face direct competition from Nintendo or Sony as the console heads into China, Microsoft will have a tough fight on its hands against smartphones and tablets. The mobile gaming market generated approximately $2 billion in revenue during the first half of 2014.