Social media is quite possibly the future of marketing. Everyone is on social media: brands, influencers, celebrities, you name it. Social media platforms like Facebook and Instagram amass billions of monthly users.

Despite this, companies often have a difficult time taking advantage of the limitless potential customers on social media, and this is where the social media agency Greedy Growth comes in. Launched in 2018, Greedy Growth dubs itself as a marketing agency that helps brands tell their stories on social media and connect with their target audience at scale.

With an impressive track record of clients, Greedy Growth has worked with brands of all sizes from professional football player from Burnley FC, Joel Mumbongo, to the music giant Visionary Music Group, providing everything from paid advertising to social listening.

Here is what the team at Greedy Growth had to say about brands on social media.

"You need to define a niche."

"Too many brands don't make it clear what they do. If you're a coffee shop, let people know where you are. If you sell gym equipment, let people know you do that. Make it as easy as possible for your potential customers to see what you do. They should be able to recognise from a quick glance at your profile picture, description, and recent content, exactly what your brand offers. By establishing your brand as an authority within your respective niche on social media, whether that be Instagram, or any other platform, you become more credible and stand a higher chance of rising above your competitors."

Greedy Growth's own Instagram account @greedygrowth puts out content relating to social media tips, advising brands on how to best market themselves on social media platforms like Instagram. It is no surprise that brands flock to Greedy Growth after seeing the valuable information that they give surrounding social media marketing and branding.

Some of the benefits of using a social media agency like Greedy Growth include:

Social proof

When you use a social media agency like Greedy Growth you can build a bigger following. When consumers make a split decision between you and a competitor, simply seeing that you have a greater number of followers than your competitor can give them the reassurance they need to make a purchase.

A dedicated community

If you build up an engaged audience for your brand, with people who care about the content that you are creating and putting out, offered by agencies like Greedy Growth, then you are well on your way to having a thriving community of fans that you can direct to almost anywhere: giveaways, your website or even other social channels, to help further your brand.

To contact Greedy Growth you can go to their website.