Microsoft Xbox's games will soon have advertisements and pop-up content in-game, and it is something that the gaming company allegedly tests for its soon ventures. Inserting ads in-game is a problematic venture for developers of titles and any game in the industry, as they would have to insert codes and other information to make this work. 

Nevertheless, reports are saying Microsoft has every intention regarding this venture. 

Microsoft Xbox Games: Ads are Coming in-Game for Free Ones

Xbox Game Pass
(Photo : Kevork Djansezian/Getty Images)
LOS ANGELES, CA - JUNE 13: The new Microsoft Xbox One S console is announced during the Microsoft Xbox news conference at the E3 Gaming Conference on June 13, 2016 in Los Angeles, California. The One S is slated to launch in August.

According to Business Insider's report, Microsoft and Xbox are testing a new program to expand on ad placements. The company will offer this program for both merchants and game developers on the platform. It would appear mostly on Xbox Games, and while this venture is a difficult one, it may be something that Microsoft has a fix or option. 

Most of the ads coming on the Xbox platform would be for free games available in the company's library, and it means that these titles would have ads whenever the gamers play with them. It is currently unknown what the parameters are, especially as ads would only work when the device is connected to the internet to stream its placement. 

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In-Game Ads is a First on Microsoft's Xbox Platform

According to CNET, ads are difficult to include in games, and the developers would have to create a workaround to include these features, unlike that of online platforms like YouTube. The new Microsoft program would allegedly open up a new venture for ads, improving revenue for the public to experience and developers to gain more from the feature. 

Microsoft Xbox

Microsoft's Xbox venture is shaping up to be an experience like no other, as the gaming company and its many offers bring new features for everyone regularly. One of the upcoming features from Microsoft and the Xbox department is the Xbox Game Pass for the family that will extend the subscription to different members and those included by the one who will pay. 

In the present, the world is seeing an abundance of the Microsoft Xbox and its stock for the latest gaming console, the Xbox Series X, which its supplies are seeing normalcy at retail stores. It is about time that Xbox gained control of its distribution in the market now, especially as it is more than one year since the company released the gaming console for everyone. 

Microsoft and the Xbox gaming company are planning something big for their operations, and it may be the upcoming advertisements that the public would experience on their gaming track. It may come on the free ones, and it would be like Facebook ads, YouTube Free ads, Spotify Free ads, and all the services that imbue this on their platform. 

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Written by Isaiah Richard 

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