King of Maids specializes in connecting cleaners and customers. The platform was founded as a cleaning service by founders Filip Boksa and Kamil Kowalkowski in Chicago, IL, in May 2013. Later it was transitioned from a cleaning company to a platform because it felt more like a technology service that helped you find a great cleaner than a cleaning company. 

Co-founder Filip Boksa says that the sole focus of starting King of Maids was always to provide the best cleaners so that a customer can have the best experience possible. The founders decided to create a platform that would feature top cleaners only so that the experience could be outstanding, no matter the cleaner. To market the vision, they needed to find a perfect slogan that delivered the message clearly while making the company memorable.

"When the slogan 'Experience Royalty' came up, it was instantly a hit. It resembled our goals and fit our name perfectly. It also made the perfect slogan because when it comes to slogans, great innovators, entrepreneurs, and marketers often say that simple slogans that get the point across are the best. I always agreed with that, and when coming across the slogan 'Experience Royalty,' it checked off all those boxes. It was only two words, which made it simple and quick to say. Anyone understood the message. Plus, the extra benefit was that it was unique to our company because it was memorable when combined with our name, 'King of Maids'.

King of Maids now had their slogan, but they needed to back it up. They wanted every customer to experience the highest level of service, one that a King or a Queen would receive. The founders understood that to get this done, they needed King of Maids to be near perfect. Everything had to be superb, from customer service to the brand feel and, most importantly, the cleaning itself. That's when they began working on their platform, which today has gathered over 10,000 reviews and has top cleaners using it. King of Maids has an overall 4.77 out of 5-star rating, and many cleaners who have completed hundreds and thousands of jobs using the platform.

(Photo : King of Maids)

"We take pride in having such high ratings, and we work very hard to monitor the platform's cleaners. This allows us to be the best and gives us the ability to charge a bit more, which benefits the cleaners because they get more. It also attracts the best customers who trust the service to be done right the first time, and such customers give excellent tips to the cleaners that use our platform. Everyone wins because the cleaners are extremely satisfied using King of Maids, and they stay with the platform for years. We have had cleaners using us since we started in 2013 and many others who have been with us for 5+ years. This speaks volumes about our service and quality to our customers and the cleaners who use King of Maids."