Many businesses and brands focus their attention on entering Web3. However, they also fear the learning curve and lengthy time to deploy. With new and robust infrastructure becoming accessible, the entry barriers will be lowered significantly.
The Cost of Forward-Thinking
One must commend the brands and companies braving the venture into Web3 territory. It is a very novel and powerful concept, yet one that is tricky to tackle. As the "decentralized web" doesn't exist yet, the building process can go in various directions. While no one denies Web3 can unlock and offer tremendous value for everyone involved, it requires specific expertise to make inroads in that industry vertical.
When expertise is required, costs to develop and deploy products and services rise accordingly. Finding the right talent for the job isn't easy either, although the blockchain community is home to some of the brightest minds globally. Turning a potent idea into a viable product or service remains challenging. Overcoming that hurdle is paramount and will require different infrastructure and tools.
Companies will continually face a skewed cost/reward ratio without those upgraded tools. Moreover, smaller brands and companies can't implement their ideas due to budget constraints. However, the power of Web3 can negate those barriers, as various projects build next-generation platforms to onboard non-tech Web2 companies. Such development highlights decentralized technology's potential without incurring extra knowledge or cost requirements.
The Power Of A No-Code Web3 Approach
It sounds easy to bring millions of brands, companies, and users under the Web3 umbrella. However, the journey becomes far less enticing when there is no clear path to access new services and products. As more and more companies focus on Web3 CRM purposes, things will eventually become much smoother. Whether it is community growth, like Beyond and Blaze, or focusing on automation tools like Xternity, many tools and solutions are being built today.
Automation will pave the way to bringing more brands into the Web3 era. Brands and companies can benefit greatly from infrastructure that guides them through the process in a few clicks. In addition, platforms like Xternity will allow any developer to integrate Web3 functionality in as little time as possible, regardless of their experience with the technology. Builders shouldn't have to worry about learning new skills to bring their ideas to life. Instead, they should be able to dedicate all of their attention to building robust products and services.
It may seem idyllic to enter the Web3 world without coding knowledge or requirements. However, the same applies to the broader blockchain and crypto industries. Over the years, it has become easy to spin up network nodes or even entire blockchains through services like AWS and Microsoft Azure. There is no reason to think the journey into the decentralized web will be less convenient or accessible.
Thanks to powerful infrastructure and a no-code approach, anyone can build for Web3. In addition, the decentralized world allows for exploring many ideas that empower users while also providing social engagement and value. Brands and companies will have an entire sandbox to explore, and with the right tools, they can elevate customer engagement to a new level.
* This is a contributed article and this content does not necessarily represent the views of techtimes.com
