The New Frontier of Search: How SkyRocket Is Turning Words into the Next Great Digital Asset Class

SkyRocket is positioning itself at the center of a technological turning point as AI, blockchain, and human-centered design converge to redefine how information moves across the internet. For years, the digital world has relied on the same foundational structure of search indexes, sponsored placements, and ad-driven algorithms. As large language models surge into global prominence, that structure is now under strain as they struggle to monetize. SkyRocket believes it has the answer, and the solution begins with rethinking what a keyword truly is.

The company was co-founded by the late Jason Bosarge, the original inventor of contextual advertising, whose work helped establish the monetization layer of the modern internet. SkyRocket builds on that legacy with a new approach that reframes language as property rather than infrastructure and positions keywords as dynamic digital assets that operate within a blockchain-governed ecosystem. CEO Barry Boatner describes the shift as the next evolution of contextual intelligence. He says the team that pioneered how the internet is monetized is now preparing to do it again. "Something Jason would like to say is that history is currently repeating itself with how the internet in the AI era is monetized," Boatner says.

Designed by an elite team of industry veterans, including UI/UX visionary Greg Melander and Thomas Dickens, whose portfolios span major global platforms, SkyRocket is engineered to serve as "the ultimate interface between humans and technology forming a true singularity."

SkyRocket's innovation begins with its patented index suppression technology built into a next-generation browser that eliminates the noise of traditional search. The SkyRocket ecosystem can create a true utility platform for crypto integration. Instead of overwhelming users with sponsored content, it delivers fast, organic answers in what the company calls zero-click search. "The result is speed to understanding where information appears instantly without forcing people to navigate through dense indexes or layers of ads," Boatner says. "This approach restores simplicity and privacy at a time when users increasingly feel fatigued by the cluttered web experience. The days of search indexes are becoming obsolete."

The bigger breakthrough emerges in how SkyRocket monetizes those searches. With the rise of AI and the diminishing relevance of traditional indexing, platforms around the world are facing an unprecedented challenge in generating revenue. SkyRocket's solution is an NFT-based keyword model that transforms each word into a blockchain-registered asset. Investors can bid on individual keywords or key phrases, which are minted into NFTs through smart contracts that renew every 30 days, creating a recurring revenue model.

Boatner explains, "The highest bidder receives primary placement in every related search, while secondary bidders can earn micro royalties whenever their keyword appears within another key phrase." Boatner gives the example of someone who owns the keyword "hairdresser." If another user owns the phrase "hairdresser Chicago," the owner of "hairdresser" still receives micro royalties any time that phrase is searched.

SkyRocket plans to establish a Decentralized Autonomous Organization (DAO) that functions as the governing body of keyword ownership. Much like how ICANN oversees domain names, the DAO will authenticate keyword NFTs and maintain a transparent, community-driven system that prevents duplication and verifies rightful ownership. "The aim is to position SkyRocket as the ICANN of keywords, the authoritative registry of the next generation of digital property," says Boatner. "It also means that AI platforms can integrate these NFTs through APIs and use them as a standardized monetization framework."

In an era when major AI systems are struggling to find profitable business models, SkyRocket offers what Boatner calls a bridge from the SEO era to the AI era. Due to the extreme value of this technology, SkyRocket has spent considerable resources locking up the IP moat with over a dozen patent filings, both issued and pending.

SkyRocket's value expands further with its built-in digital wallet that rewards users for searching and sharing on the browser. According to Boatner, every interaction generates tokens, creating a user-centric ecosystem where individuals, rather than third parties, benefit from their own data. The company believes this incentive-based model will accelerate adoption, particularly among the global crypto community.

The next major phase of development is SkyRocket's mobile app. The app focuses on five primary human goals when interacting with technology. These include instant answers, intelligent agents, proactive content, privacy-first personalization, and a deeply social layer that allows information to move into action.

Boatner says, "Intelligent agents embedded throughout the system can handle tasks autonomously, such as finding products, negotiating offers, or curating personalized recommendations based on the user's preferences. You are the algorithm." SkyRocket calls its new commerce engine "offertizing," where offers come to the user based on what they actually want instead of ads chasing them around the web.

Boatner believes this represents a breakthrough in how AI can collaborate with individuals in their daily lives. He says that SkyRocket helps people move information to action, creating a seamless experience where human intent and machine intelligence work together. "With AI's adoption accelerating globally and digital attention becoming increasingly fragmented, we aim to provide clarity, ownership, and opportunity all within one platform," says Boatner.

For investors, the message is clear. SkyRocket is not simply launching another search engine, but a multi-layer hybrid where search browser and keyword optimization converge. It is creating a new digital asset class built on the most valuable resource on the internet: language. By allowing early adopters to claim and monetize keywords before the market matures, the company offers a rare chance to participate at the foundation of a technology shift with vast global potential.

"Millions of keywords, millions of key phrases, and a growing universe of AI-driven applications mean the upside extends far beyond traditional search," Boatner says. "The future of AI needs a monetization layer, and SkyRocket is building it."