Motorola is celebrating Father's Day with a notable discount on its Moto 360, offering a $100 discount on the smartwatch. The company offers neat promotions on a regular basis, shaving the price of its gadgets to boost sales and attract more customers.

The Moto 360 made its debut in 2014 as one of the first wearables to run Google's Android Wear operating system, and it has stirred great interest from the very beginning. It quickly became one of the most popular wearables of the year and it's still enjoying notable success.

The main reason behind the Moto 360's popularity is its design, as Motorola combined advanced smartwatch specifications with a classic, circular form factor.

"Moto 360 stays true to the timeless form of the classic wristwatch," Motorola states on the product page. "A round design maximizes the display area while ensuring a comfortable fit, so you can get the information you want conveniently on your wrist."

Moreover, Motorola also provides Moto Maker support for its smartwatch, allowing interested buyers to customize the look of the Moto 360 to better suit their tastes and preferences.

When it comes to specifications, the Moto 360 features a 1.56-inch LCD display with a 320 x 290 pixel resolution, a TI OMAP 3 processor and 512MB of RAM.

The smartwatch also features 4GB of internal storage capacity, while a 320mAh battery will keep things up and running. The Moto 360 works with any smartphone running Android 4.3 or newer.

The Moto 360 is no longer the latest gadget out there and Motorola is expected to launch a new-generation smartwatch sometime this summer — but this significant price cut does make it more attractive. At this cost, the Moto 360 makes the list of top Father's Day tech gift ideas. Upgrades, however, will come at an extra cost.

For more information about the Moto 360 or to purchase the smartwatch for $149.99 — 100 bucks off the regular price tag – head over to Motorola's website.

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