After Google's massive reorganization — now headed by Sundar Pichai — the company announced its most significant logo alteration since 1999, when it first selected the four main colors that would come to define it in the next decade.

The new logo is a softer Sans-Serif typeface with same, but slightly more muffled, colors. The "e," if you're wondering, is still tastefully tilted. Looking at the design shift, you can't help but draw the similarity between Alphabet's new logo as well — a logical move.

Google has also switched up the "g" that you see on browser tabs to an uppercase "G" that includes all four of its trademark colors striped. The change has already appeared on the company's homepage, with the help of a playful animation.


"We think we've taken the best of Google (simple, uncluttered, colorful, friendly), and recast it not just for the Google of today, but for the Google of the future," the company announced.

This isn't the first design shift for Google's logo, and it won't be the last. Now, let the pianos in this nostalgic timeline video tug at your heartstrings a little:

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