Ford wants to rival Tesla by partnering with Intel's (INTC) autonomous driving unit Mobileye to develop the next-generation driving technology. Yahoo Finance reported that Mobileye continues to "park some big business wins in its garage."
The giant car manufacturer, Ford, announced on Monday, July 20, it will be securing a deal with Intel's Mobileye, which will be the supplier of vision sensing technology for the manufacturer's driver assistance systems. Ford vehicles across the globe will have Level 1 and Level 2 autonomous driving systems, which will be supported by the new driving technology.
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Although the two giant companies have already worked together since 2018, the partnership will be the first in which Ford will be committing the entire lifecycle of its next-generation cars, including the upcoming F-150 and Mustang Mach-E, to Mobileye's technology. Other technology of Mobileye such as auto high beam lamps, pre-collision assist with automatic emergency braking, active-drive assistant, lane-keeping system, and intelligent-adaptive cruise control, will be integrated into Ford's vehicles.
Ford announced in 2017 that it will invest $1 billion in autonomous tech company Argo AI for five years. The German car manufacturer invested $2.6 billion into Argo AI in June as part of its partnership with Volkswagen. Argo's technology will be used by the two companies for their self-driving platforms for vehicles in Europe and the United States.
Ford will use Mobileye's "EyeQ" technology
CNBC reported that Mobileye's "EyeQ" camera-based detection technologies will be used by Ford as part of the deal, integrating it into the vehicles' features such as pedestrian and cyclist detection and forward collision warning. Ford's upcoming hands-free driving system will also have Mobileye's EyeQ.
The financial details for the two companies' partnership were not provided yet. As part of the deal, Ford will be displaying the brand of Mobileye on its vehicle's infotainment screens. Camera-based technology systems are important to avoid car crashes. Mobileye's EyeQ is critical for active safety measures to prevent crashes. It can also enhance driver-assist systems such as General Motors' Super Cruise and Tesla's Autopilot feature.