Samsung has been gently steering photographers to adopt smarter ways of taking pictures and nothing is as effective as releasing a product that will make them want to cross the line. With the release of the Samsung NX1 Smart Camera, the company offers yet another reason to go smart, which looks like its best effort yet.
In the last two years, Samsung has come a long way towards providing serious photographers with the tools they need to make the most of their craft. Selfie-shooters and other consumer-focused products are still part of the overall mix but Samsung definitely had serious photographers in mind when it released the NX1 Smart Camera 1.
In the simplest terms, the NX1 is a DSLR camera. It's just more compact, complemented by high-end 50-150mm f/2.8 lens. Priced at $1,499, the NX1 is fitted with a 250-point autofocus system, 4K video recording capabilities, an a 15fps continuous mode for shooting. A phase-detect AF system covers majority of the camera's frame, offering a smoother and more stable way of taking shots. Multi-axis optical stabilization for images within the lens also makes the NX1 a competent shooter for action and sports shots.
Inside the NX1, a 28-megapixel backside-illuminated CMOS sensor can shoot up to ISO 25,600. Outside, a three-inch AMOLED touchscreen, OLED electronic viewfinder, and a built-in flash round up the features of the NX1.
"The NX1 represents the pinnacle of Samsung's advanced photographic expertise and heralds a new era of intuitive, premium quality photography for all photographers. With the launch of the NX1, Samsung is redefining what is possible with a compact system camera, allowing photographers everywhere to achieve previously unimaginable levels of quality in each and every image they capture," said Myoung Sup Han, Samsung Electronics Head of Imaging Business Team and Executive Vice President for IT & Mobile Communications.
What makes the NX1 Smart Camera smart?
This is in reference to the connectivity options available in the NX1 like Bluetooth 3.0, NFC, and Wi-Fi which allow for swift file transfers to nearby devices. Using the camera, users can also tag photos with time and location metadata gathered from a phone before sending photos back to the device using a feature called Photo Beam from Samsung. Additionally, the NX1 can also be connected to devices serving as shutter triggers and remote viewfinders.
There's no word yet when the NX1 Smart Camera will be made available but Samsung hints at a sale date at the end of October.