Samsung typically unveils its Galaxy S lineup at the Mobile World Congress (MWC) which falls either February or March. The company then releases the device a month later.
Samsung's current flagship device, the Galaxy S5, was unveiled on Feb. 24, 2014 at the company's presentation at MWC. The Galaxy S4 was first shown publicly on March 14, 2013 at a New York City event called 'Samsung Mobile Unpacked.' Likewise, the Galaxy S3 and the Galaxy S2 were unveiled on May 2012 and February 2011, respectively. Based on this timeline, it shows that Samsung would normally reveal its products beginning on those dates that fall into consumer buying cycles. Moreover, MWC makes a better launch event option than CES as far as commercial promotion is concerned.
The latest report by a South Korean publication reveals that this time around, Samsung is changing its launch calendar and plots the unveiling of its upcoming Galaxy S6 in January. The product debut may take place at the Consumer Electronics Show (CES) in Las Vegas which could be between Jan. 6 and 9.
With the impending launch of the Galaxy S6, consumers can't help but compare the device with the current Galaxy S5. Though the S5 had been a big launch for Samsung, the device didn't earn a warm reception. Media and fans have all expressed that Samsung could surely have done better. Clearly, the Galaxy S5 was not like its older siblings which had enjoyed successful product launches. The Q3 net profit data shows that Samsung experienced a drop in revenue by as much as 50 percent.
As a result, the upcoming Galaxy S6 is being highly anticipated as a device that would bring Samsung back on track.
The Galaxy S6 had been leaked out several times along with purported specs and features. According to earlier leaks, the upcoming flagship from Samsung will be powered by an Exynos 7420 which is a 64-bit chip that is manufactured by no less than the Korean smartphone maker itself. Other features include a RAM of 3GB, storage of 32 GB, a Quad HD display with resolution of 2560 x 1440, and Sony-made IMX240 camera which is similar to the Galaxy Note 4's.
Just like its siblings, the Galaxy S6 will come in variants and offer storage options of 64GB and 128GB apart from what was previously mentioned. One version will also allegedly be powered by a Snapdragon 810.
There are also rumors suggesting that Samsung would release a dual-edge version of the Galaxy S6 right after the company launches the plain-bezel model. If the rumors are true, Samsung could just launch the standard Galaxy S6 at CES and follow it up with the launch of the 'Edge' variant at MWC.
Just like any rumor, consumers must take this with a grain of salt.