Technology is doing wonders for the modernization of business in various ways, from optimizing business operations to upgrading products and engaging customers. Thanks to IoT and analytics platform, it is transforming the business landscape by collecting quality insights and empowering data-driven solutions. 

With the business world harnessing the power of IoT driven analytics, most businesses are taking initiatives to apply the measures so they don't get left behind in the rat race. 

What is the role of IoT analytics in the growth of businesses?

IoT business opportunities are just infinite, and companies can plan to leverage the power of IoT in the following ways.

• Real-time optimization of critical systems

With the help of IoT connected devices, enterprises can now derive truckloads of data which will ultimately help in the day-to-day operations. Such insights can work by improving the operations of the organization by assisting in asset monitoring, security and fraud detection. The analytical solutions, which are built for processing real-time data are using machine learning techniques to help businesses in grasping predictive analytics. With the help of predictive analytics, you can be aware of the future events which have the potency of impacting your business, both positively and negatively. 

• Perfect utilization of all resources

IoT and analytics work hand in hand by offering businesses with reports of proper planning and utilization of resources. Also, predictive planning can help organizations in managing their resources which ultimately leads to optimal performance. With the fusion of predictive analytics solutions and real-time statistics, the reallocation of jobs and resources falls into the right places. When your businesses can make the proper utilization of resources, costs would be saved which can be implemented in undiscovered areas of your business. 

• Aiding in disaster planning and recovery

IoT implementation in disaster management as turned out to be one of the successful utilization of the technology to date. Now the troves of real-time data can be utilized for effective analysis and monitoring with the aid of warning systems powered with IOT sensors. This certainly helps industries in making critical decisions based on statistical data. For example, in certain manufacturing units, IoT sensors can actually detect the rise in certain gases which leads to the automatic shut down of the machines, while raising an alarm. This way, IoT analytics can provide measures which the companies can adopt to prevent the possibilities of disasters perishing numerous lives. 

• Maintenance of an automated  work management system

Today automation forms to be the backbone for various genres of industry, but is there any scope for its improvement? Yes, there is, processes such as automation when made to fuse with IOT can pave the way for major improvements which would result in the growth of enterprises. For example, if you implement the perfect combination of IoT and automation, you would find major improvements taking place in the work environment like the remote-field-force connectivity. Smart IoT devices are equipped with the feature of bringing instances of energy wastes into notice. Also, IoT sensors are featured to let the employees know when a particular machine is most likely to fail, which lessens the burden on employees to turn the machine off manually for maintenance purposes. This also diminishes the workload of employees who earlier had to keep a constant check to ensure whether any machines require maintenance or not. 

• Extended business operations even on mobile platform

Now business owners can be a bit relieved because they can rely on their smartphones to even keep a track of real-time critical business operations. This has been possible because IoT and analytics-driven cloud solutions have been fused with cross-platform mobile apps for delivering real-time insights even on mobile devices. This, in turn, has been helping business owners in taking better decisions in real-time without having to depend on the results displayed by their PCs. An appropriate example in this regard would be the cloud-based Smart Metering systems which are built around the water meters mostly and helps the customers with their water consumption data in real-time. This way IoT systems are even paving a way for efficient water consumption by making better decisions. 

To enjoy all these benefits which would add on to the growth of enterprises, business owners are combining IoT assets with Microsoft Azure services.