TikTok and Streamlabs Partner Up to Help Creators Earn Money

Sophie Webster, Tech Times 06 May 2021, 02:05 pm

Streamlabs offer useful and popular livestreaming software available, and it works on some of the biggest platforms like Twitch, Facebook, and YouTube. Now, it will be available on TikTok thanks to a new partnership between the companies.

TikTok and Streamlabs Partnership

Streamlabs confirmed on May 6 that it is an early partner in the TikTok for Developers program, which means that TikTok users can go live using Streamlabs OBS app for desktop and mobile. This will give livestreamers access to tools like donation data, tipping, and analytics, and on-screen alerts.

Aside from the Streamlabs OBS software for Mac and Windows, people can also use the Streamlabs mobile to go live and get the same functionality, according to Engadget.

The Streamlabs widgets available will also work with TikTok, and streamers can create a custom merch store and sell gear directly on TikTok using the new integration.

Also Read: Content Creators: How to Get YouTube to Pay You As Much As $25,000 Per 1 Million Views

While TikTok is known for shorter form video content, it has also let users go live. Avid streamers who already use Streamlabs to go live on other platforms will likely be interested in giving this a try.

Those who have not used it before may appreciate being able to broadcast live to TikTok using a more advanced and flexible setup at their computer instead of their phone.

Paying Creators

TikTok's partnership with Streamlabs is just one of the many moves that social media platforms are doing to help creators get paid while posting their content.

According to 9to5 Mac, Twitter plans to release its new Spaces audio feature to all users within this year, and the company has been implementing new features to make the social media platform more interesting for content creators.

Also, 9to5 Mac found additional evidence on iOS that Twitter is developing a Tip Jar feature to let Twitter Spaces users support content creators with donations.

The new Tip Jar feature will be found within live Spaces, and it can be integrated with popular payment services like Patreon, Bandcamp, Venmo, and Cash App.

Once this option goes live, people listening to a Space on Twitter will easily send money to the host of the conversation.

Twitter Spaces is Twitter's answer to Clubhouse, a new social network that is entirely based on live audio chats. Spaces have been in development for some time, but now Twitter has launched the new audio platform as the feature was released last month.

This follows Twitter's recent announcement that it is planning to release a paid subscription service called Super Follow, which will allow users to get exclusive content from other users by paying $4.99 a month. But it is not clear when these features will be available to users.

While this is an attempt to increase the revenue of Twitter, both Super Follow and Tip Jar should make the social network even more interesting for creators, as they will be able to monetize their content more easily.

Twitter confirmed to AdWeek that it has been testing this option with a couple of users before launching it worldwide.