On Wednesday, Aug. 10, Samsung revealed the newest models of its foldable phone lineups in its efforts to take the phones to the mainstream. 

Both the Galaxy Z Fold 4 and Galaxy Z Flip 4 were announced at Samsung's annual Unpacked event. The two foldable phones were also revealed alongside the Galaxy Watch 5 and Galaxy Buds 2 Pro. 

The Galaxy Fold 4 and Galaxy Z Flip 4 will launch on Aug. 26, and they will cost around $1,800 and $1,000, respectively. 

Difference Between Z Flip 4 and Fold 4

While both models have a foldable design, the specific look and feel are different. The Galaxy Z Flip 4 has a clamshell style that Motorola's Razr popularized. The phone is compact and targets online content creators, among other demographics. 

Meanwhile, the Z Fold 4 is a book-style foldable. It is almost double the height of the Z Flip 4 when both are folded.

When unfurled, the phone expands to a tablet-sized interior screen that the company says is perfect for multitasking, thanks to its 12GB of RAM, according to CNET. 

Also Read: Samsung Galaxy Z Flip4 to Debut 'Invisible Creases' on Foldable, Better than the Flip3 

Features and Design of Z Flip 4 and Fold 4

The Z Fold 4 comes with a corresponding set of features. There are three cameras in the rear, including a telephoto lens. The Z Fold 4 also has a cram-in larger battery, according to Pocket Lint. 

The front displays are also different. The Z Flip 4 has a petite display on the lower part of the cover, which Samsung has made more useful with the iteration. The display of the Z Flip 4 is the same size as a regular smartphone screen.  

Despite their design differences, Samsung's biggest advantage is its software. Like the Z Fold 4, the Flip 4 has a bottom-screen trackpad feature in its Flex Mode, which splits apps between the top and bottom portions of the screen when it is folded halfway.

With the updates, you will be able to use the bottom half of the screen as a trackpad for navigating the top part of the screen, so it is easier to manipulate apps in Flex Mode. 

Each foldable phone also has nighttime photography improvements that were launched with the Galaxy S22, including night portrait-mode pictures. 

Samsung's Execs on the Importance of Foldable Phones

In a recent interview with The Wall Street Journal, the head of Samsung's mobile business, Roh Tae-moon, explained why folding phones are important to the company's business. 

Roh said in the report that Samsung's foldable phones are attracting three times more brand switchers compared to the regular Galaxy S phones. 

That means people are moving away from other brands, whether Apple, Oppo, or Xiaomi, and instead buying Samsung phones. 

Roh said that they consider the change to be a "meaningful percentage and a positive sign as it is about switchers from other brands, not Samsung users switching to other Samsung devices.

Samsung hopes to make the potential brand switcher mainstream as it aims for foldable phone sales to surpass its past flagship smartphone, the Galaxy phone.

Related Article: Samsung Galaxy Z Flip 4 Bespoke Edition Comes in Over 70 Color Styles! For Real? 

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Written by Sophie Webster 

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