Shivani Siroya, the founder of Tala, is always looking for a connection between poverty and financial literacy. Her fintech firm aims to bring the best and most equitable financial system to the impoverished group of individuals.

She believes that modern knowledge when it comes to finance could go a long way without compromising consumer protection. For her, the mobile platform will give affordable access to the underserved population, particularly those in the Philippines, Kenya, Mexico, and India.

How Did Siroya Arrive With TALA

#TechCEO: Tala Founder Shivanie Siroya Aims to Build a System Focused on Financial Literacy
(Photo : Noam Galai/Getty Images for TechCrunch)
NEW YORK, NY - MAY 15: CEO and Founder of Tala Shivani Siroya speaks onstage during TechCrunch Disrupt NY 2017 at Pier 36 on May 15, 2017 in New York City

According to Siroya, tala is a very diverse word with many meanings. It varies from one country to another-- a unique transition of what's ahead of the company.

In Sanskrit, it means "rhythm while in Hindi, it translates to "lock. Meanwhile, for Filipinos, it is synonymous with the word "star."

In some way, she found it to be simple yet, at the same time, it is universal. Since Shivani wants to reach other parts of the world through her venture, she chose tala to be the official name of the company.

It should be noted that the company relies on the personal and behavioral data it gathers from the customers. In this way, TALA can evaluate if a person is eligible for a loan.

Per Siroya, the customers are informed that no data will be sold to third parties. They only ask what is required by the governments in the countries.

While some current apps involve third-party data sharing, Siroya made sure that the customers' information will be put to good use thanks to their world-class data protection standards.

TALA Partners with Visa For Crypto Access

Cryptocurrencies have been around for many years. Believe it or not, they have already become a mainstay in digital transactions. Some people have faith in them, but not everyone.

According to Siroya, their partnership with Visa could bring the best about digital assets when it comes to promoting financial literacy worldwide.

TALA is exploring modern solutions to modern problems that customers take a lot of time to solve. The gradual adoption of technologies is always important to take note of, but it should not undermine the safety of the consumers.

Related Article: #TechCEO Meet Onyekachi Izukanne, The Man Behind African Retail Aggregator 'TradeDepot'

Financial Literacy is Always the Priority

Being financially equipped is one way to advance and cope with the current trends in the industry. Tala is one of a few companies that believe in the importance of financial education.

Siroya said that they had been serving more than 2.8 million customers at the time. These consumers can learn on the internet by reading several articles about "healthy financial habits."

Aside from that, they can also read more financial courses on their websites. Outside this perk, they can enjoy one-on-one coaching with a financial expert.

Siroya has one thing on her mind: to help more people be knowledgeable in financial education. TALA is there to guide them for better financial management and democratize the whole nation's finance.

Read Also: #TechCEO: Y Combinator Founder Michael Seibel Gives Insightful Tips For Startup Beginners

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Written by Joseph Henry 

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