If you know how to boost an Instagram post, then you will have an advantage over other users or competitors. 

How to Boost an Instagram Post? Here's What You Need to Do to Increase Your IG Content's Appearance
(Photo : JOSH EDELSON/AFP via Getty Images)
An Instagram employee takes a video using Instagram's new video function at Facebook's corporate headquarters during a media event in Menlo Park, California on June 20, 2013. AFP Photo /Josh EDELSON (Photo by Josh Edelson / AFP)

For those who are trying to start an online business or just want to become a social media influencer, increasing the presence of your IG posts is a must. 
Of course, boosting your IG content comes at a price.

If you want to promote your Instagram posts, then you need to pay so that your content will appear in the feeds of users; even those who don't follow you.

How to Boost an Instagram Post? 

Meta's official website stated that the best way you can boost your Instagram posts is to upgrade your account to a business account. 

How to Boost an Instagram Post? Here's What You Need to Do to Increase Your IG Content's Appearance
(Photo : KHALED DESOUKI/AFP via Getty Images)
A woman browses the Instagram account of social media influencer Manar Samy, who was sentenced to three years over online videos that were deemed as "inciting debauchery, immorality and stirring up instincts", in Egypt's capital Cairo on July 29, 2020. - Samy was arrested earlier in July on charges of through her online videos.

Also Read: Instagram's Twitter-Like Feature, Notes, Rolls Out to More Users: Here's How it Works

After that, you can now take advantage of Instagram's "boost an Instagram post" feature.

But, you need to remember that this functionality is only available on IG mobile application. 

If you are good with it, here are the steps you need to follow to boost your IG content: 

  1. First, visit your profile and click the Ad tools. 
  2. After that, choose a post you want to boost; select if you are using an Android or iOS smartphone. 
  3. Then, fill in the details of your ad by settings, such as Audience, Goal, Duration, and Budget. 
  4. Once you are done, you can now click the "Boost post" button.  

Other Ways to Boost Instagram Posts

Aside from paying Meta's boost service, Hoot Suite provided other methods on how to enhance your IG post's appearance without spending money. 

These include the following: 

  • Try using product tags. This will attract more users to visit your profile to learn product details. 
  • Before promoting a post, ensure that the content you will boost has the best image and video quality; has the most comments, shares, and likes. 
  • Narrowing down your audiences. If you have a target audience, then you can focus on creating content that will specifically attract these individuals. 

In other news, a new Instagram transparency tool was recently rolled out to help creators know if their content is hidden or shadow-banned. 

We aslo reported that the Instagram Web redesign brings a more user-friendly interface. 

For more news updates about Instagram and other social media platforms, always keep your tabs open here at TechTimes.  

Related Article: Instagram Recap 2022: Here's How To Make Your End of Year Reel Template

Tech Times

ⓒ 2024 TECHTIMES.com All rights reserved. Do not reproduce without permission.
Join the Discussion