Recon, which was previously part of Intel Capital's portfolio, specializes in smart eyewear for sports and other high-intensity activities. The company is best known for making the Recon Jet, which includes a built-in camera, GPS and activity tracker.
With the purchase of Recon, Intel is continuing to beef up its wearable offerings. Last year, Intel acquired the San Francisco-based wearable tech company Basis Science for a reported $100 million. The company partnered with high fashion house Opening Ceremony to launch the MICA smart bracelet late last year. Intel also has partnerships with other fashion brands for more wearable tech in the future, including a multiyear R&D collaboration with Luxxotica Group, plans to build a new wearable device with sunglasses maker Oakley and a Swiss smartwatch in the works with TAG Heuer and Google.
It certainly sounds like Intel wants to be known as more than just a chipmaker in the future.