After announcing the launch of Go90, its ad-supported mobile video streaming service, Verizon is adding content to that promise. The company signed with New Form Digital for the production of original series that will be broadcasted on the awaited mobile entertainment service.
The shows are scheduled over a period of two years and consist of 12-episode seasons.
A brief description of the New Form Digital series is as follows.
"The Fourth Door": The female protagonist of this fantasy adventure is at the crossroad between this life and the next. She faces mysterious beings that empower her to face her past, live her present and build her future so she can save her partner.
"#DoOver" (working title): A young woman learns about the meaning of life by repeating her 25th birthday, again and again. The comedy reflects the narrative trope from "Groundhog Day."
"Miss Earth" (working title): This comedy has an intergalactic sci-fi theme. A pageant queen is challenged to switch places with her warrior twin sister in a contest that decides the fate of humanity.
"Mr. Student Body President" (working title): A political comedy with dark undertones concerning the life of a teenage dictator — a crossover between Frank Underwood and Ferris Bueller.
"Cold" (working title): A teenager fights her way to finding her real parents in this crime drama, only to discover that their separation occurred as an aftermath of a disaster. She explores what appears to be the charming town of her childhood, which is full of secrets.
"Go90 is an ambitious platform that will be attracting that millennial audience that we bring to productions," said JC Cangilla, New Form Digital's senior VP of business development. "We're incredibly excited about this Verizon investment in our series and creators."
Go90 will partner up with other big names, such as ESPN, Scripps Networks Interactive, AwesomenessTV, Vice Media Viacom and Discovery Communications. Three original lifestyle programs will be launched by Endemol Beyond USA's lifestyle network, ICON. Verizon plans to feature primetime TV shows, live broadcasting and original content. Around 5 million clients from the millennial audience are beta testing and providing feedback on the Go90 to make the launch as flawless as possible.
One way for Verizon to monetize Go90 is to sell targeted ads on the platform. The company also expects a surge in data traffic, as it aims to create a vibrant "social entertainment platform." Users can discover shows by following peers with the same preferences, and, in a more engaging feature, they will be able to clip and share segments of a show.