Apple has officially announced the details of its upcoming Worldwide Developer Conference (WWDC) in June and it's returning to San Jose this year.
For the last 13 years, Apple has been holding its annual WWDC event in San Francisco, but the company has now decided to return to San Jose, the site of its original WWDC.
WWDC 2017: Date, Location, And Price
Apple's WWDC 2017 will kick off on June 5 at the McEnery Convention Center in San Jose, just minutes away from Apple's headquarters in Cupertino. The annual conference aims to inspire developers to create new apps and innovations for the iPhone, iPad, Apple Watch, Mac, and Apple TV.
"Each year during WWDC, millions of talented developers around the world learn about Apple's breakthrough platform technologies ranging from programming languages like Swift to breakthrough developer APIs like SiriKit, HomeKit, HealthKit and CarPlay," says Apple.
The company further touts that its technologies inspire Apple developers to keep creating great experience to improve consumers' lives and enhance the way users manage their health, homes, cars, and more across more than 1 billion active iDevices.
Registration for the 28th annual WWDC taking place between June 5 and 9 in San Jose will start on March 27. Tickets cost $1,599 and it's a lottery system, as with each WWDC.
"The opportunity to buy tickets to WWDC17 will be offered by random selection," Apple notes. "To register, you must be a member of the Apple Developer Program or Apple Developer Enterprise Program."
The fine print adds that interested developers must be eligible members as of Feb. 16, 5.30 a.m. PST, and have a valid membership from this date until the end of WWDC on June 9. Young developers aged 13 to 17 must have their submission completed by a parent or guardian who is an eligible member.
The company will also be offering WWDC scholarships, but says that it will offer more information in this regard at a later date.
WWDC 2017: What To Expect
Apple typically starts WWDC with a keynote presentation to unveil new services and products. For WWDC 2017, Apple is expected to focus on the new iOS 11 and macOS 10.13. New tvOS and watchOS improvements should also be in the mix.
The company doesn't usually announce WWDC details so early in the year, but it likely opted for an earlier announcement this time due to the change in location. Many interested attendees likely presumed that WWDC 2017 will take place in San Francisco like in previous years, so the earlier announcement would give them time to adjust their plans for the San Jose location.
Apple's annual WWDC events focus on the company's major platforms - iOS, macOS, tvOS and, more recently, watchOS - and not on actual devices. This means that WWDC 2017 will offer valuable clues as to what to expect from the next-generation devices' software, but the devices themselves will debut later in the year.
As usual, Apple will also be offering live streams of the event for developers who cannot attend WWDC 2017.