Disney is going to put its biggest movie release this year on Disney+. Avengers: Endgame, the much-acclaimed follow up to last year's Infinity War, has been breaking all sorts of records at the box office.
For the few who haven't seen it yet, or for some weird reason choosing not to, they can wait until it's uploaded on Disney's streaming service on Dec. 11.
That's roughly a month after the service itself officially launches, it's worth noting. Disney CEO Bob Iger made announcement as part of the company's quarterly earnings report.
As The Verge reports, Iger also noted that the company is very pleased with its second-quarter results and thrilled with the record-breaking success of Endgame. The latest Avengers saga is now the highest-grossing film of all time, eclipsing even Avatar, released a decade ago.
Endgame pulled in more than $1.2 billion during its opening weekend alone, topping Star Wars: The Force Awakens' previous reign of $517 million in its worldwide opening weekend.
Avengers: Endgame continues from the tragic conclusion of last year's film, where Thanos decimated half the universe, including some of Marvel's most beloved characters.
The film, as of this writing, currently holds a 95 percent rating on Rotten Tomatoes. Critics call it an exciting, entertaining, and emotionally impactful finale to Marvel's epic Infinity saga.
Iger also revealed during the earnings call that numerous Easter Eggs were planted throughout Endgame, which hint at the titles and stars of the Disney and Marvel's next slate of films. Disney recently unveiled its full film lineup through 2027 earlier this week, which includes two more Marvel movies slated for 2020, both of which remain unnamed. Three films are reserved each for 2022 and 2023 as well.
Iger has said that Disney+ is a main focus for the company. He along with a panel of other Disney executives told investors this past April that the streaming service will launch on Nov. 12 for $6.99 a month. That's far cheaper than Netflix's current $10.99 basic subscription plan.
Speculation suggests Disney will lose money this way, but pundits argue that it'll benefit the company in the long run, as undercutting Netflix will aid it in winning customers over. Iger said those prices will increase as more content is added to the platform, though.
Thoughts on Disney+? As always, if you have anything to share, feel free to sound them off in the comments section below.