Samsung switches to digital product launch as the coronavirus pandemic continues to limit social movements.

According to CNET, Samsung announced on Tuesday, July 7, it will unveil its newest mobile devices during an online event on Aug. 5 starting at 10 a.m. (Eastern Time). An invitation for the "Galaxy Unpacked" event was posted on its website.

(Photo : Samsung U.S. Newsroom )
Samsung will unveil its newest mobile devices during an online event on Aug. 5 starting at 10 a.m. (Eastern Time). An invitation for the “Galaxy Unpacked” event was posted on its website.

The tech company is the latest firm to shift to holding online events, which include Apple during the pandemic.

What to expect during the Unpacked?

Among the products that are rumored to be included in the launch are Note 20, Galaxy Z Fold 2, and even the Galaxy Z Flip 5G version.

The Samsung Galaxy Fold 2 expands from a phone into a tablet. The second-generation Fold could feature a glass display instead of plastic and a bigger internal screen while some say it will come with an S Pen stylus. As Galaxy Fold 2 may be pricy, it is rumored that Samsung will also introduce cheaper versions of Fold E or Fold Lite. The first generation of Galaxy Fold was launched last year with prices started at $1,980.

Aside from Fold 2, Samsung is likely to unveil a 5G version of its Z Flip foldable, a few months after the first 4G version was launched in the market.

Perhaps the much-awaited product launch is for Samsung's next Galaxy Note, which is aptly called the Note 20. Unlike the Galaxy Note 10 which came also in Note 10 Plus variant, Note 20 could be in three models, all of which have 5G connectivity.

Aside from Note 20 and Note 20 Plus, Samsung could add the Note 20 Ultra that could have two curved screens, whisper-thin bezels to maximize screen space, and a slightly thinner overall body than the Galaxy Note 10 Plus.

Samsung swims through the pandemic

While this may be a difficult time to introduce phones, 2020 was initially foreseen as a strong year for the phone industry with people lured to shop with technological advancements like 5G and foldable screens.

However, the coronavirus pandemic has limited the number of devices companies can make as the economies across the globe continue to struggle.

South Korea was one of the first markets to get hit by the coronavirus pandemic. This led Samsung to temporarily close its factories and some of its US stores.

Nevertheless, this did not halt Samsung to unveil its Galaxy S20 phone. It is noted as Samsung's most important device of the year as consumers can easily get hold of it for only $999. Also, Samsung launched a new lineup of A Series phones in the U.S. in April. This is the company's attempt to reach more budget-conscious buyers with prices starting at $110.

Meanwhile, after the Unpacked, Samsung said last week that instead of participating in the IFA electronics show in Berlin, it will host another virtual event in September. Typically, the company uses IFA to discuss in more detail the new devices it launched at Unpacked while it sometimes hints about new devices at the show.

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