Tesla China has closed the doors of what is known to be its flagship store in Beijing.

But what could have been the reason behind this bold move?

(Photo : STR/AFP via Getty Images)
Tesla CEO Elon Musk gestures during the Tesla China-made Model 3 Delivery Ceremony in Shanghai.

Tesla China's Beijing Flagship Store Has Closed Down

As per the latest report by Inside EVs, the first-ever retail store of Tesla in China has closed its doors after more than a decade of operations.

It is known to be the flagship store of the giant all-electric automaker in the Chinese nation. It is located in the upscale shopping center in Beijing, which is the capital city of China.

The showroom of the Musk-led EV firm opened its doors to customers nine years ago or way back in 2013. However, after a couple of years, Tesla has decided to close it this October.

Tesla China has reportedly confirmed that it has already decided to shut down what is known to be its flagship store in the Asian nation.

(Photo : JADE GAO/AFP via Getty Images)
A woman walks past a Tesla showroom at a shopping mall in Beijing on April 29, 2022.

And as such, according to a recent news story by Fox Business News, the two-story location is now covered with paper. It now also features advertisements of the upcoming retailer that replaces the American automaker in the location.

Inside EVs notes in its report that the giant EV maker boasts more than 200 showrooms in various parts of China. However, one of its biggest in Beijing has closed its doors.

The news outlet recalls that a previous report disclosed that the carmaker is planning to close one of its stores in an upscale location. And it looks like the EV maker has already decided to go about its plan.

Why Did Tesla Close its Beijing Flagship Store

Fox Business states that the Musk-owned carmaker is changing its strategy. This time, the giant firm is now looking to set up showrooms in locations that are more convenient to its Chinese customers.

The news outlet adds that the EV maker plans to open up more stores in more affordable suburban locations. So it only made sense that Tesla decided to shut down what was known to be its flagship store in a high-end shopping center.

Inside EVs went on to disclose that the carmaker seeks to provide its customers with more stores that offer maintenance services to its vehicles.

Read Also: Is Tesla Cybertruck Launch Delayed Again? Reports Say Mass Production Will Start by the End of 2023

Tesla EVs in China

The giant all-electric car maker recently made all of its EV offerings cheaper than ever in China. On average, the prices of its vehicles dropped by roughly 9 percent in the Asian territory.

Fox Business reveals that a Model Y crossover now only costs $39,700 if you get your hands on it in China. Meanwhile, the Model 3 sedan now starts at $36,700.

Related Article: ​​New Tesla Full Self-Driving Beta Update 10.69.3 Is Now Out for Internal Testing

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Written by Teejay Boris