TikTok's social credit score is allegedly being rolled out. Does it mean that the online platform secretly ranks content creators?
![[RUMOR] TikTok Social Credit Score Launched? Here's What It Means to Content Creators](https://1734811051.rsc.cdn77.org/data/images/full/414735/rumor-tiktok-social-credit-score-launched-heres-what-it-means-to-content-creators.jpg?w=820 "[RUMOR] TikTok Social Credit Score Launched? Here's What It Means to Content Creators")
(Photo : Photo credit should read -/AFP via Getty Images)
An AFP collaborator poses for a picture using the smart phone application TikTok on December 14, 2018 in Paris. - TikTok, is a Chinese short-form video-sharing app, which has proved wildly popular this year.
When TikTok was rising as a social media platform, most of its content was about challenges and funny videos.
But, after it reached the levels of Twitter, Facebook, and other giant online platforms, users started to promote various products.
Now, internal documents of TikTok have been leaked, revealing that the company might be rolling out social media credit scores in secrecy.
[RUMOR] TikTok Social Credit Score Launched?
According to Gizmodo's latest report, the alleged social media credit score of TikTok is a part of the company's effort to introduce a shopping platform.
![[RUMOR] TikTok Social Credit Score Launched? Here's What It Means to Content Creators](https://1734811051.rsc.cdn77.org/data/images/full/414736/rumor-tiktok-social-credit-score-launched-heres-what-it-means-to-content-creators.jpg?w=820 "[RUMOR] TikTok Social Credit Score Launched? Here's What It Means to Content Creators")
(Photo : Photo by PHILIPPE LOPEZ/AFP via Getty Images)
This picture taken on May 29, 2020 shows French internet influencers Marie-Victoire Tiangue @mv.tiangue (L), Louise Ragot @louisergt (C) and Théo Bignonneau @theobignonneau creating content on the video platform Tik Tok at the @thefrenchhouseparis, a collab house.
Based on the leaked documents, this new scoring system was designed to help partner companies reach out to content creators that would help them efficiently promote their products.
As of press time, TikTok hasn't made any comment regarding the latest rumors about the social credit score.
At first, this new scoring system seems like a great idea. However, experts shared their concerns about why it could be bad for some influencers.
Social Credit Score Details
Since the rumored social credit score ranks online influencers, this means that TikTok relies on metrics.
These include content efficiency, sales-driving videos, as well as a number of published content.
Aside from these, rumors also claimed that the "cooperation index" and "diligence index" are also included.
MarketWatch explained that if these are the metrics, then content creators publishing sales videos will most likely be the ones who will appear on the FYP.
This could be an issue because creative influencers (who don't sell products) would be less visible. You can click this link to learn more about TikTok's scoring system.
TikTok is really quite busy enhancing its business to gain more revenue.
Previously, we reported that a new TikTok partnership is expected to bring Live Shopping experiences.
New TikTok editing tools for creators were also launched.
For more news updates about TikTok and other social media platforms, keep your tabs open here at TechTimes.
Related Article: Is TikTok Reverse AI Filter Trend Real? Here's What Experts Say-How It Works and Other Details
This article is owned by TechTimes
Written by Griffin Davis
