Ford’s Bronco Trail App Introduces a Way to Find Your Next Adventure, Exclusive to Bronco Owners

Isaiah Richard, Tech Times 02 May 2023, 11:05 pm

Apps are no longer a stranger to cars and adventures, as many developers already offer different support to one's activities, even when going off-road with your 4x4 car, particularly with Ford's latest offer. It is in the form of a smartphone app called the "Bronco Trail App," and it provides users with locations, trails, or destinations that owners and their vehicles may visit.

Bronco is first and foremost an adventure car that allows people to give users a fun experience that is capable of venturing to places beyond normal vehicles may reach.

(Photo : Ford)

Ford's Bronco Trail App is Here to Assist on Your Next Adventure

Ford has launched a new app exclusively for owners of the Ford Bronco, called the Bronco Trail App. The app is designed to help owners go on off-road adventures and discover new places to explore, with over 1,200 professionally curated trails throughout the US, Canada, and Mexico.

"The Bronco Trail App is the perfect companion for those looking to get the most out of their Bronco, especially when they go off the beaten path," said Matt Winter, Bronco Brand Manager.

According to Engadget, the app offers a total of 18,000 miles of off-road trails, with more countries coming soon. It is available for both iOS and Android devices and can be downloaded from the App Store or Google Play Store.

What Does the Bronco Trail App Bring Users?

One of the key features of the Bronco Trail App is that it allows users to download maps ahead of time in satellite or 2D topographic formats. This means that users can access the maps even when they are in areas without cellular connections. This is especially important for off-road adventures, where cellular coverage may be limited.

(Photo : Ford)

It offers curated trail maps, allows users to save points of interest, a pressure gauge for your tires, adventure tracking, and video capturing that provides an interactive display that keeps track of one's RPM, speed, tilt, and more.

Ford and the Bronco

Before the 2021 Ford Bronco's release to the world, the last version of the adventure SUV was in 1996, with its first release appearing in 1992 and continuing with four releases before ending its production.

Its revamp in 2021 featured significant prices for the car, and some consider it as hefty for the niche adventure SUV.

The launch of the Bronco Trail App is complimentary to Bronco owners from Ford, meaning that its free. The company has been investing heavily in offering a range of connected services to customers.

The Bronco Trail App is a significant step for Ford as it looks to appeal to off-road enthusiasts. The app offers a range of features and tools to help users plan their off-road adventures, as well as access to a large number of professionally curated trails.

It is now a tool and feature for all interested users who want to take their Broncos to the beyond, one that would assist them to experience a new adventure without the hassle of getting lost or losing track of their progress.