Ford has reported a notable surge in its third-quarter US sales, showcasing an eight percent increase. This positive performance is particularly evident in the truck segment, with robust sales recorded for the best-selling F-150 pickup line.  

The Ford Motor Company logo is seen July
(Photo : KAREN BLEIER/AFP via Getty Images)
The Ford Motor Company logo is seen July 20, 2008 at a dealership in Hudson, Wisconsin.

Ford's Strong Q3 Sales

Ford's portfolio, encompassing gas, electric, and hybrid vehicles, demonstrated growth, solidifying the F-Series as America's leading truck. The Maverick and Bronco Sport models also experienced a surge in popularity following capacity expansions earlier this year. 

The seventh-generation Mustang, introduced recently, witnessed a significant uptick, registering a 90 percent increase in September compared to the previous year.

F-Series sales, a cornerstone of Ford's success, rose by 13.4 percent compared to the previous year, totaling 190,477 trucks. This year-to-date, F-Series sales reached 573,370 trucks, surpassing the second-ranking Silverado by a significant margin. 

The broader truck category, including pickups and vans, demonstrated a 15.3 percent increase in Q3, totaling 275,554 vehicles. The Super Duty pickups, Maverick, and Transit models contributed substantially to this growth.

Ford's electric vehicle (EV) and hybrid sales also reached new heights in Q3. EV sales increased by 14.8 percent, marking a record with 20,962 vehicles sold. 

The Mustang Mach-E, in particular, experienced a surge, boasting a 42.5 percent increase in sales for the quarter. The Mach-E's performance in September, with 5,872 units sold, set a new record, reflecting a 153 percent year-over-year growth.  

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General Motors' High Q3 US Sales

In related news, General Motors (GM) also announced a substantial surge in its third-quarter US auto sales, marking an impressive 21 percent increase in deliveries, totaling 674,336 vehicles. This outstanding performance can be attributed to robust sales in models like the Silverado pickup line and the GMC truck brand.

Within GM's portfolio, Chevrolet, a brand under its umbrella, experienced a commendable upswing, witnessing a 21 percent rise in sales. Notably, the Colorado model recorded a 28 percent increase in sales compared to the previous quarter.

However, like its Detroit counterparts, Ford and Stellantis, GM is currently grappling with an ongoing labor strike instigated by the United Auto Workers (UAW). This strike can potentially influence the company's operations and shed light on the intricate dynamics within the automotive industry.

The UAW asserted that this approach is a response to the necessity of championing the working class against the dominant influence of corporate interests. Ford, in turn, has concentrated on reaching an accord with the UAW, putting forth four proposals since August 29.

Their most recent offer, disclosed last month, encompassed a 20% wage increase, adjustments for cost of living, extended paid time off, and augmented retirement contributions. Nevertheless, Ford expressed disappointment with the UAW's counterproposal, noting limited movement from the union's initial demands in August.

General Motors echoed similar sentiments, expressing regret over the strike while affirming its dedication to ongoing negotiations for a prompt and satisfactory resolution. 

Related Article: Union Autoworkers Launch Simultaneous Strikes Against Big 3 Automakers Ford, GM, and Stellantis

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