Facebook content creators can now capitalize on the exciting opportunities provided by Meta's professional mode.
Meta's recent global expansion of professional mode signifies its commitment to empowering creators and enabling them to earn income for their content on Facebook and Instagram.
If you're thinking of transitioning into professional mode by any means because you aim to monetize your content soon, then this guide is for you.
Understanding Professional Mode
Here's how to activate the Professional Mode on your Facebook account.
Professional mode on Facebook allows individual creators to establish a strong public presence while maintaining their personal page. This feature, similar to Instagram's professional accounts, provides creators with separate profiles to build their online brand and access a range of powerful monetization and analytics tools.
How to Turn On Professional Mode on Facebook
Enabling professional mode on your Facebook profile is a simple process. Follow these steps to get started:
- Visit your Facebook profile.
- Click on the three dots next to "Edit profile" to access the profile settings menu.
- Look for the "Turn on professional mode" option, located between "Memorialization settings" and "Create another profile."
- Confirm your choice by selecting "Turn on," and you're all set!
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Monetization Opportunities with Professional Mode
Professional mode on Facebook opens up several avenues for creators to monetize their content. Let's explore these exciting opportunities:
- Reels Play Program: By activating professional mode, creators become eligible for Facebook's Reels Play program. This program enables creators to earn money based on the Reels they share, making their short-form videos a potential source of income.
- Stars: Professional mode grants creators access to the Stars feature. Stars empower users to support their favorite creators by sending virtual currency directly during Reels, live videos, and video-on-demand. This direct financial support allows creators to benefit from their dedicated audience.
- Subscriptions: Creators can leverage professional mode to offer exclusive subscription-based content. Subscribers pay a monthly fee to access premium content, and in return, they receive special badges next to their name when interacting with the creator. This fosters a sense of belonging and support within the community.
- In-Stream Ads: With professional mode, creators can monetize their longer videos through in-stream ads. These ads are displayed during the video playback, allowing creators to earn revenue based on ad views or clicks. It's an effective way to turn engaging content into financial gain.
- On-Demand Content: Professional mode also enables creators to monetize their on-demand videos on Facebook. By making their content available for on-demand viewing, creators can attract viewership and earn revenue from ad placements.
What If Facebook's Professional Mode Is Not Working?
If it's not working on your end, chances are some problems hinder it from being displayed. As such, your profile may have been locked.
The other potential cause is false account information. If your account displays illegitimate information, most likely you won't get this mode.
Another thing is that your Facebook might not be updated. Always update the app whenever there's a new update.
Read Also: 5 Security Tricks to Avoid Potential Facebook Hacks in 2023
