LG's upcoming 4K resolution OLED TVs have no official price released just yet. However, some vendor sites had each came up with pricing details which showed that the least expensive model is the 55-inch flat OLED TV that's selling at $5000. There's also a curved version of the 55-inch model which costs $500 more at $5,500.
So far, the largest listed OLED TV is the 77-inch which only comes in a curved version. Leaked prices revealed that the mammoth TV costs at a whopping $24,000. Other version such as the 65-inch TVs cost somewhere between $8,000 and $10,000.
LG plans to roll out at least five new models of its OLED TVs in 2015. LG Display Co Ltd, affiliate of LG Electronics, is the only panel maker that is capable of mass producing OLED TV panels. Both companies are the largest OLED technology proponents in the TV making industry. According to the companies, OLED, compared to mainstream liquid crystal displays (LCD), delivers an enhanced picture quality and lesser power consumption.
"We've been getting better yields for the OLEDs, at a faster pace than what we saw in the LCD production," said Kwon Bong-seok, head of LG Electronics Home Entertainment Division. "I'm sure the Ultra OLED will quickly gain in price competitiveness."
In addition to the plan of rolling out 5 new models this year, Kwon said that the company wanted to increase its market share in UHD TV by as much as 20 percent in 2015 with the Ultra OLED lineup.
It's no secret that OLED TVs cost higher than their LCD counterparts. Ultra OLED TVs are designed to deliver a superior display quality with the integration of high resolution and color accuracy. Both are key elements found in today's ultra high-definition TVs and OLED models.
LG ranks second to rival Samsung Electronics Co in terms of home appliances. Apart from unveiling the latest organic light-emitting diode (OLED) technology, the company has also revealed its first batch of quantum dot models. Made with a film of nanostructure or quantum, the TVs can create more colors than the current LCDs and will be priced cheaper than the OLEDs.
The new quantum dot TV will be otherwise known as Super Ultra HD TV in its home country. Anywhere else, it will be referred to as Prime Ultra HD TV.
All models of LG's 4K OLED TVs are expected to be available in three to four weeks. The 55-inch curved version is speculated to hit the store shelves around March 9.