Photo and video sharing service Instagram will take advantage of the iPhone 7's new camera capabilities.

Apple has officially revealed the iPhone 7 and the iPhone 7 Plus and the handsets are loaded with top-end features. The camera is one of the most popular aspects of a smartphone as many users take photos and videos on their mobile phone on the go.

Apple has been developing the cameras of its iPhones to attract more customers. Both new-generation iPhones have a 12-megapixel rear-facing camera with optical image stabilization (OIS). The primary camera has a large f/1.8 aperture and a six-element lens that enables users to take more detailed and brighter images and videos.

Moreover, the bigger iPhone 7 Plus has dual-camera setup. It features a 12-megapixel wide-angle camera as found on the iPhone 7 but it also touts a 12-megapixel telephoto camera. Both the cameras offer 2x optical zoom and up to 10x digital zoom for photos.

"That means you can get higher-quality zoom from farther away. And with an all-new depth-of-field effect (coming soon), portrait shots will look better than ever," says Apple.

During the Sept. 7 event, Ian Spalter, the head of design at Facebook-owned Instagram, briefly appeared on the stage and spoke about the upcoming upgrades to the iOS Instagram app that have been inspired by the latest iPhones.

Spalter said that developers at Instagram are redesigning the filters of the iOS app to take advantage of the wide-gamut color detection of the iPhone 7 camera sensor. Spalter says that this would make Instagram photos more vivid by producing a broad range of colors in photos taken.

Instagram's app will also use 3D Touch to allow users to add a photo to their Instagram Story with ease.

Instagram developers are also working on a feature that will let users convert Live Photos into Instagram Boomerang back-and-forth GIFs. Customers have to shoot Boomerangs in the dedicated app, which shoots a number of still photos and combines them to create a GIF. The new version of Instagram will allow users to capture images in an iPhone camera and morph them into Boomerangs.

Until the time Instagram releases its iPhone 7-inspired app version, customers can download the current iOS version of Instagram for free from the Apple App Store. The app is compatible with iPad, iPhone and iPod touch running on iOS 8.0 or later.

It weighs 56.5 MB and is available in a number of languages including English, German, Korean, Spanish, Japanese, Simplified Chinese and more.

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