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Tag: freemium

Report Finds That Only 1.9 Percent Of Mobile Gamers Make In-App Purchases

A new report from the mobile marketing firm Swrve found that only 1.9 percent of mobile gamers made an in-app purchase in February 2016.

Apps/Software March 25, 2016

Gaming On-The-Go: Kids Are Spending Serious Cash On 'Minecraft' And Other Mobile Games

According to data from digital gaming market intelligence provider SuperData Research, parents seem to have no problem paying for kids to play mobile games.

Apps/Software August 20, 2015

Hearthstone Update 2.7 Introduces Tavern Brawl And New Features

Heartstone is about to receive a competitive mode dubbed "Tavern Brawls." Hey, "one v one" me!

Video Games June 11, 2015

Apple iOS App Store Launches 'Pay Once & Play' Category: What Does It Mean For Gamers?

Apple has added a section to the App Store called 'Pay Once & Play,' allowing users to find a collection of games that do not require in-game purchases. Could this mean something for the great gaming industry?

Apps/Software February 14, 2015

Mobile Gaming Base Hits 1B, 30B-Plus Downloads a Year

Analysts project mobile game downloads will double from over 30 billion in 2014 to 60 billion by 2018. Free-to-play and MOBAs are helping mobile gaming grow, but there's still a strong contingent of gamers who want premium games.

Video Games December 22, 2014

Google Updates Play Store, Sony Shows Love for Android TV

Google makes its Play Store more user-friendly with a new My Account panel. The search engine company's Android TV platform could be making its debut on Sony TVs in February.

Apps/Software December 6, 2014

Why Freemium Apps Are No Friend to Indie Developers, Consumers

Freemium apps shift the pressure to execute well from AAA studios to indie developers. Large studios have the luxury of iterating on freemium games until they find the right formula to coax cash out of accounts.

Video Games December 4, 2014

'Freemium Isn't Free': Are Freemium games targeting addicts? South Park seems to think so

The latest South Park episode touched on the subject of Freemium games, how much these titles are actually not free. It is something we don't hear many people talk about despite it being the biggest scam in mobile gaming.

Movies/TV Shows November 8, 2014

'League of Legends' a billion-dollar winner for Riot Games

The billion-dollar strategy of 'League of Legends' is detailed in a new report. Putting gamers first actually pays off.

Video Games October 13, 2014

IBM Watson Analytics could make the spreadsheet obsolete

IBM offers Watson's analytical services to businesses large and small. The supercomputer will use natural language dialogue to help users collect, crunch and carry out actions on data analyzed by Watson Analytics.

Apps/Software September 16, 2014

Facebook lays down game changing rules for app developers

Facebook made two important changes in its platform policy, addressing "freemium" games and incentivizing users for liking pages.

Apps/Software August 9, 2014

Bethesda's new Battlecry game is a bloody, bloody fightfest

Arena combat games focusing on melee weapons or swords are not common in today's gaming landscape. However, Bethesda has a game in store for gamers in 2015 that will change that and it is called Battlecry.

Video Games May 28, 2014

Mobile gamers play on the cheap, only 0.15 percent account for half of all game sales

With the vast majority of all gamers never spending a nickel after downloading a free game, freemium game publishers have to have a laser-like focus on their target audience to generate any revenue. A report by SWRVE noted that only 1.5 percent of all gamers ever upgrade a free game and less than 1 percent are responsible for most game revenue.

Phones/Tablets/Mobile Tech February 28, 2014

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