T-Mobile has One Plan (and free pizza) and Sprint offers a $90-unlimited plan for new subscribers. Starting Feb.13, Monday, Verizon joins the frenzy with a new unlimited data plan.

The Verizon Unlimited plan is, of course, designed to lure new customers. Here’s everything you need to know about this offer:

Verizon Unlimited Plan Cost And Other Details

Verizon’s new unlimited data plan will give subscribers unlimited data, talk, and text with AutoPay and paper-free billing for $80 a month. The same deal is being offered for $45 per line for four lines or $180 per month plus fees.

The price of the unlimited plan will also go up after a year.

“Verizon is offering an introductory plan that gives you unlimited data on your smartphone and tablet on the best 4G LTE network in the country. With Verizon Unlimited, you also get HD video streaming, Mobile Hotspot, calling and texting to Mexico and Canada and up to 500 MB/day of 4G LTE roaming in Mexico and Canada - included,” the carrier said in a press release.

Subscribers can also add connected devices such as GizmoPal by LG for $5 each per month.

While overseas, one can get a TravelPass for $10 per day with a 500 MB daily limit and 2G speeds once you go beyond the cap.

Verizon Unlimited also includes Mobile Hotspot with 10 GB of 4G LTE data at no charge. The data speed will switch to 3G once user hits 10 GB.

Is Verizon Unlimited Really Unlimited?

The carrier promises best wireless experience for its customers but just like other unlimited data plans, one might wonder if there is a catch. And you should not miss this detail.

“To ensure a quality experience for all customers, after 22 GB of data usage on a line during any billing cycle we may prioritize usage behind other customers in the event of network congestion. While we don’t expect to do that very often, network management is a crucial tool that benefits all Verizon customers,” Verizon said.

Verizon Unlimited vs. T-Mobile One, Sprint, And AT&T

T-Mobile has launched its own version of an unlimited plan in January called T-Mobile One Plan. It offers a single line plan for $70 and the deal goes as low as $40 per line for four lines on a what you see is what you’ll pay for scheme.

Meanwhile, Sprint’s new unlimited data plan will cost new subscribers $90 per month for five lines exclusive of taxes and other fees. This deal will be offered on a limited-time basis and higher charges may apply in the future. Users also need to deal with slower data speeds when network congestion occurs.

AT&T offers a stream plus surf all you want with unlimited data if you have AT&T wireless and DIRECTV. The unlimited plan pricing starts at $100 for the first smartphone and $40 for additional smartphones, tablets or connected car. You can add a basic phone for $25 or a wearable for $10. AT&T’s unlimited plan also comes with a 22 GB data usage threshold and other things in fine print.

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