Microsoft CEO Satya Nadella has made a big announcement during an event on April 15 in San Francisco that the company has been working on a data platform that will serve an era of ambient intelligence. With him were other Microsoft executives such as COO Kevin Turner and VP of program management for Microsoft SQL Server Quentin Clark who also shared their thoughts on the future of computing.

Nadella emphasized at the event the significance of a data culture, which sparks curiosity, experimentation and action and, at the same time, receives support from technological innovations that bring such data within easy reach of every organization and of everyone.

"The era of ambient intelligence has begun, and we are delivering a platform that allows companies of any size to create a data culture and ensure insights reach every individual in every organization," Nadella said in a statement.

In a blog post, he also explained that data consumption and generation faces accelerating rates and increasing quantities at present. Which is why he said Microsoft provides new services and products as part of its data platform that would filter large quantities of data in order to efficiently recognize patterns and trends in business.

One of the new products and services is the SQL Server 2014, which brings in in-memory capabilities all throughout data workloads, thus providing advanced performance for applications, said Clark, who is corporate VP of Data Platform Group at Microsoft.

Another new offering of Microsoft is the Analytics Platform System, which has now become generally available and promises to deliver "big data in a box," the company said. It combines the Microsoft's best SQL Server database and the Hadoop technology in a single, low-cost offer.

Though the public preview is still limited, the new Azure Intelligent Systems Service meanwhile is a cloud-based service that assists clients to embrace the Internet of Things and to make secure connection, management and capture of machine-generated data from various devices and sensors, notwithstanding the operating system.

"We are all experiencing the explosion of data driven by ubiquitous computing. We all crave easier and faster ways to turn that data into fuel for insight, and to realize the potential of ambient intelligence for every individual and every organization. Today marks a big step toward, and we're going to keep moving quickly," Nadella said in a blog post.

Microsoft has been rolling out innovations for its corporate clients that are in pursuit of managing Internet-connected, smart devices and of crunching the generated information. Microsoft has been the worldwide leader in terms of providing software, solutions and services which help individuals and businesses reach their full potential.

ⓒ 2021 All rights reserved. Do not reproduce without permission.