The Electronic Entertainment Expo, more fondly known in the gaming industry as E3, is set to kick off on June 10 at the Los Angeles Convention Center, with companies such as Sony, Nintendo and Microsoft looking to make a splash with their announcements.

However, contrary to last year's E3 which focused on new hardware such as Microsoft's Xbox One and Sony's PlayStation 4, this year's E3 will focus on the latest upcoming software.

Microsoft will be the first to hold a press conference in a presentation named "Xbox: Game On."

"During the briefing, you'll be treated to everything from in-depth looks at previously announced games to trailers for our unannounced games coming in 2014 and beyond," said Xbox Live Director of Programming Larry Hryb on his blog

It is rumored that a sequel to the popular Ryse: Son of Rome is expected to be announced. However, more excitement is brewing for the expected announcement of the latest Halo installment, Halo 5: Guardians. The release of this Xbox-exclusive game, along with the price drop of the Xbox One to $399, could lead to better sales for Microsoft's gaming console.

Sony, on the other hand, is looking to announce more details on PlayStation Now, A streaming and rental service, PlayStation Now has been on a beta version for the PlayStation 3 and now looks all set to arrive on the PlayStation 4. 

There are also a lot of games coming up for the PlayStation 4, including Destiny. Destiny is a multiplatform game, but its developers Bungie have signed a strategic partnership with Sony. 

"I can officially confirm that what is coming next is really spectacular. The types of games that are coming are absolutely fantastic," said John Keller, Sony head of hardware marketing, to GotGame.

Other potential game announcements for the PlayStation 4 include Uncharted 4, Final Fantasy XV and Kingdom Hearts III.

Nintendo, which lately received a boost for its Wii U with the release of Mario Kart 8, will probably also have no hardware news and will instead focus on the announcement of new games such as Super Smash Bros. Wii U, Bayonetta 2, and a new Legend of Zelda.

Other possible game announcements in E3 include Electronic Arts' Sims 4 and Battlefield Hardline, Ubisoft's Assassin's Creed Unity and Far Cry 3, and Activision's Call of Duty: Advanced Warfare and Skylanders Trap Team. Warner Bros. Interactive will also be announcing more details on Mortal Kombat X, which it recently announced.

E3 will be held for three days until June 12.

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